News

Product Launch - US: FAL Healthy Beverages' Coco Joy Kids

Most popular

The just-drinks analyst returns

Heineken must cut costs to aid recovery - analysis

The just-drinks analyst returns

Deforestation and drinks' lack of enthusiasm

How COVID has accelerated the sobriety trend

MORE

FAL Healthy Beverages' Coco Joy Kids

FAL Healthy Beverages Coco Joy Kids

FAL Healthy Beverages' Coco Joy Kids

Category - drinks, coconut water

Available - From this month

Location - US, nation-wide

Price - SRP of US$1.90 per 25cl bottle

FAL Healthy Beverages has launched a coconut water in the US designed to appeal to children.

FAL Healthy Beverages' Coco Joy Kids, launched in the same month as FAL's Coco Joy for older consumers, is made from Southeast Asian green coconuts. It sponsors new Disney animation Planes: Fire & Rescue and features characters from the movie on its packaging.

FAL Healthy Beverages is a subsidiary of Saudi Arabia-based FAL Group, which operates in a number of industries including construction and trading.


Related Content

Research in Focus - Soft Drinks: How Consumption Patterns Drive Branding and Product Development

Research in Focus - Soft Drinks: How Consumption Patterns Drive Branding and Product Development...

Ian Macleod Distillers' Rosebank 30 Year Old single malt Scotch - Product Launch

Ian Macleod Distillers' Rosebank 30 Year Old single malt Scotch - Product Launch...

If you read only one thing... - This week's must-reads on just-drinks

If you read only one thing... - This week's must-reads on just-drinks...

J F Hillebrand expands with Braid acquisition

J F Hillebrand expands with Braid acquisition...

Oops! This article is copy protected.

Why can’t I copy the text on this page?

The ability to copy articles is specially reserved for people who are part of a group membership.

How do I become a group member?

To find out how you and your team can copy and share articles and save money as part of a group membership call Sean Clinton on
+44 (0)1527 573 736 or complete this form..



Forgot your password?