East Coast Beverage Corp. (OTC Bulletin Board: ECBV), a leading producer of ready-to-drink bottled coffee beverages, announced today that it has begun shipping its product line to 363 Food Lion supermarkets in the North Carolina area. The Company projects revenues of approximately $1 million over the next twelve months.

Food Lion, based in Salisbury, North Carolina, is one of the largest supermarket chains in the United States, operating more than 1100 stores in 11 states throughout the Southeast and Mid-Atlantic regions. Under a previously announced agreement on August 14, 2000, the products will be distributed to Food Lion by Mutual Distributing, the premier distributor in the North Carolina territory, who also distributes Snapple, Mystic, SoBe, and Heineken.

Alex Garabedian, President of East Coast said, "The addition of Food Lion to an already established base in the region is significantly important in showing how much our products are being embraced by the consumer." Garabedian added, "Every day brings new excitement and rewards as we continue to seek greater market penetration and challenge for category leadership."

About East Coast Beverage Corp.

Based in Coral Springs, Florida, East Coast Beverage Corp. develops produces and distributes Coffee House USA(TM), a proprietary line of all natural, ready to drink bottled coffee drinks. Currently, the Company produces eight flavors that include Coffee, Hazelnut, Mocha, German Chocolate, Cinnamon, Vanilla Mousse, Toasted Almond, and Banana's Foster.

Any statements in this release that are not statements or descriptions of historical facts may be "forward-looking statements" as that term is defined under the Federal securities laws. Forward-looking statements are subject to risks, uncertainties and other factors, including, but not limited to, those described in the company's filings with the Securities and Exchange Commission.