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Drinkworks rolls out Jack Daniel's cocktail pod

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Drinkworks, a company that produces at-home alcoholic beverage machines that work like a Nespresso, has unveiled the first cocktail pod to come out of its partnership with Brown-Forman.

Drinkworks machines make cocktails using Nespresso-style pods

Drinkworks machines make cocktails using Nespresso-style pods

Jack Daniel's Tennessee Whiskey Lynchburg Lemonade will roll out to the US off-premise from the middle of next month, Drinkworks said yesterday. A four-pack of the pod, which makes a 9.7%-abv Jack Daniel's cocktail after being placed in a Drinkworks machine, will cost US$16.99.

Drinkworks is a joint-venture between Keurig Dr Pepper and the US unit of Anheuser-Busch InBev. Brown-Forman and Drinkworks have more collaborations in the pipeline, including cocktails under the Gentleman Jack, Herradura and Chambord brands.

Drinkworks CEO Nathaniel Davis said: "We've long been fans of Jack Daniel's and are delighted to launch our first collaboration cocktail with such an iconic brand. The Lynchburg Lemonade is the next step in our journey to elevate everyday entertaining experience."

Drinkworks signed the co-branding cocktail partnership with Brown-Forman last year.

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