The anniversary series from Douglas Laing starts with a 25-year-old Ardbeg

The anniversary series from Douglas Laing starts with a 25-year-old Ardbeg

Douglas Laing & Co's XOP Platinum series

Category - Spirits, whisky, Scotch, single cask

Available - From next month

Location - Global

Price - RRP of GBP900 (US$1,280) per bottle, limited to 251 units

Douglas Laing & Co is looking to celebrate its 70th anniversary through a series of special edition single cask bottlings. The range, called XOP Platinum, kicks off next month with a 25-year-old Ardbeg, which will be followed by three more expressions in the series.

At the same time, a double bottle pack has been unveiled, under the company's Old Particular range of whiskies. The pair, a Caol Ila single malt and a Cambus single grain are both 35 years old and will retail at GBP450 for two 50cl bottles. A total of 284 packs will be available.

Last year, Douglas Laing confirmed plans to invest in its own distillery and bottling facility, which is set to begin operations before the end of this year.

For which awards should you put your spirits brand forward? - Click here for a just-drinks comment

Show the press release

Douglas Laing kicks off their Platinum anniversary by unveiling a series of special edition Single Cask releases

Family owned Scotch Whisky specialist, Douglas Laing, has begun a year of celebrations to mark its 70th Anniversary by releasing XOP Platinum - a limited edition series within their Xtra Old Particular range as well as a commemorative Old Particular double bottle pack. 

The Company was established by Fred Douglas Laing in 1948 - a year which delivered a number of greats including HRH Prince Charles, Maurizio Gucci as well as music legends from Alice Cooper to Andrew Lloyd Webber! 

70 years later and Douglas Laing is regarded as one of the most innovative independent spirit businesses owned and run by 2nd and 3rd generation family members. 2018 will see a number of exciting initiatives to commemorate their anniversary but they are kick starting proceedings with the launch of four XOP Platinum Single Casks and an Old Particular double pack carrying two very different 35 Years Old Whiskies. 

Four Whiskies have been specially selected for the XOP Platinum by Fred (Jnr) with his daughter Cara Laing for release through 2018. The first bottling will be a 25 Years Ardbeg Single Cask Single Malt at natural cask strength, without colouring or chill-filtration. The specialist packaging has been chosen to reflect both the rarity and age of the spirit, whilst each and every label is hand signed and individually numbered by Fred and Cara. 

The Old Particular release carries a Single Cask bottling each of 35 Years Old Cambus Single Grain and a Caol Ila 35 Years Old Single Malt. Only 284 of these packs have been produced with each and every gift box similarly being hand signed and individually numbered by Fred and Cara. 

Cara Laing, Director of Whisky, comments: "2018 is a big year for us all at Douglas Laing. We'll have fun celebrating it - something my grandfather would heartily have approved of - but it's also a huge milestone highlighting our 7 decades at the forefront of the Whisky industry. These bottlings are a perfect representation of Douglas Laing's commitment to specialist, artisan Scotch Whiskies and we are releasing them at the point where we believe they are at their peak. The Ardbeg is an outstanding example of what is to come, and one I immediately knew had to be part of this special series of bottlings while the Caol Ila and Cambus 35 Years Old deliver 7 decades of Whisky excellence!" 

The XOP Platinum series will be released globally throughout this year. The Ardbeg 25 Years Old (70cl) will be the first to be launched from April with an RRP of £900.00.

The Old Particular double pack (2 x 50cl) will be released globally from April with an RRP of £450.00.

Established 70 years ago, Douglas Laing & Co. is a leading creator and purveyor of the finest Scotch Whiskies, specialising in Single Cask Single Malts and Small Batch Malt Scotch Whiskies. The company was founded by Fred Douglas Laing in 1948 and is still owned and run by the Laing family – Fred Laing Jr and his daughter Cara Laing. 
The company philosophy is to bottle the way the distiller intended – at a high strength and non-chill-filtered to preserve the robust and unique character of the Whisky. Douglas Laing's industry reputation and many awards is testament to this ethos. 

The Remarkable Regional Malts brand encompasses The Epicurean (Lowlands), Timorous Beastie (Highlands), Scallywag (Speyside), Rock Oyster (Islands), and Big Peat from Islay, collectively offering the consumer The Ultimate Distillation of Scotland's Malt Whisky Regions. The family firm also proudly bottles and markets its Exceptional Single Casks range, which includes the recently rebranded Provenance, as well as the firm's flagship Old Particular and Xtra Old Particular, the "family jewels".

Original source: Company Release

Expert analysis

Global Scotch whisky insights - market forecasts, product innovation and consumer trends

Global Scotch whisky insights - market forecasts, product innovation and consumer trends

After hitting a high-water mark for global sales of 95.7m nine-litre cases in 2012, the global Scotch whisky market has since witnessed four consecutive years of declining sales, during which it has more