News

Diageo's United Spirits to keep tail brands despite premium pledge

Most popular

As Irish whiskey comes of age, so do its problems

Stoli Group’s AC/DC Thunderstruck Tequila- Comment

Diageo Performance Trends 2014-2018 - results data

Interview - Mark Sandys, Diageo's head of beer

MORE

Diageo-controlled United Spirits has said it will not dump its mass brands after revealing it is to focus on just 15 "power brands" to fuel premium growth.


Related Content

Diageo offloads non-premium spirits roster to Sazerac in US$550m sale

Diageo offloads non-premium spirits roster to Sazerac in US$550m sale...

United Spirits' nine-month performance by pricing segment and brand - Focus

United Spirits' nine-month performance by pricing segment and brand - Focus...

United Spirits: “We knew it would be complicated” - Diageo CEO

United Spirits: “We knew it would be complicated” - Diageo CEO...

Diageo chases US$185m in United Spirits fund diversions linked to Vijay Mallya

Diageo chases US$185m in United Spirits fund diversions linked to Vijay Mallya...

Oops! This article is copy protected.

Why can’t I copy the text on this page?

The ability to copy articles is specially reserved for people who are part of a group membership.

How do I become a group member?

To find out how you and your team can copy and share articles and save money as part of a group membership call Sean Clinton on
+44 (0)1527 573 736 or complete this form..



Forgot your password?