News

IRELAND: Diageo unveils further Guinness celebration details

Most popular

The just-drinks analyst returns

Heineken must cut costs to aid recovery - analysis

Interview - Treasury CEO Mike Clarke - Part II

The just-drinks analyst returns

Alcohol & hypertension - What does your diet do?

MORE

Diageo has announced further details of its celebrations to mark 250 years since Arthur Guinness signed the 9,000 year lease on the St James's Gate Brewery in Dublin.

The celebrations begin in Dublin on 24 September.

Sean Paul will be the headlining act at a live show in Lagos, Nigeria and The Black Eyed Peas are performing at celebrations in Kuala Lumpur, Malaysia. Over 60 artists will be performing more than 60 hours of live music in just one day in events in cities around the world.

Joining previously announced artists Sir Tom Jones, Estelle, Razorlight, Sugababes and Kasabian at the Dublin Arthur's Day celebrations are Roots Manuva, Paolo Nutini, The Magic Numbers, OK Go and White Belt Yellow Tag.

Hosting the event in Dublin will be Cat Deeley and Ronan Keating who will take to the stage in the St. James's Gate Brewery, and will be joined by Colin Murray, Michelle De Swarte and Michelle Doherty who will be presenting live from the four studio venues. The Arthur's Day celebrations will be featured on SKY, ITV2 and DirecTV.

As part of the Arthur's Day celebrations The Guinness & Co has pledged to donate EUR6 million , which will be active from September 2009.


Sectors: Beer & cider

Companies: Guinness, Diageo

Related Content

Diageo adds to non-alcoholic beer portfolio with Guinness 0.0

Diageo adds to non-alcoholic beer portfolio with Guinness 0.0...

Diageo’s Guinness Open Gate Brewery & Partizan Brewing's aperitif-style beers - Product Launch

Diageo’s Guinness Open Gate Brewery & Partizan Brewing's aperitif-style beers - Product Launch...

Anheuser-Busch InBev cleared for South Africa Guinness production in Diageo deal

Anheuser-Busch InBev cleared for South Africa Guinness production in Diageo deal...

Diageo closes in on RTD, Guinness South Africa partnership with Anheuser-Busch InBev's SAB

Diageo closes in on RTD, Guinness South Africa partnership with Anheuser-Busch InBev's SAB...

Oops! This article is copy protected.

Why can’t I copy the text on this page?

The ability to copy articles is specially reserved for people who are part of a group membership.

How do I become a group member?

To find out how you and your team can copy and share articles and save money as part of a group membership call Sean Clinton on
+44 (0)1527 573 736 or complete this form..



Forgot your password?