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Dalston's takes cue from craft beer with canned soda launch

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UK-based soft drinks producer Dalston's is following craft beer's lead and launching some of its range in aluminium cans.

Dalstons will roll out canned versions of three of its soft drinks range

Dalston's will roll out canned versions of three of its soft drinks range

The company said today that three of its core flavours - orangeade, lemonade and classic Dalston Cola – will roll out in canned formats. The 33cl cans are available in Whole Foods, Ocado and selected coffee and restaurant outlets across the UK, with an SRP of GBP1.19 (US$1.50) each.

The move follows the trend towards premiumisation for the canned format, thanks to its popularity among craft brewers, especially in the US.

From crass to craft - The aluminium can's role in the future of beer – Click here for a just-drinks comment

Dalston's founder, Duncan O'Brien, said: "We think it's the perfect time to offer premium soft drinks in cans. Cans give us a great canvas for communication so we've decided to put calorie content on the front of pack and highlight the attention we place on sourcing with our trademark Dalston's 'D'."

Dalston's is based in East London and was started in 2012 by former chef O'Brien. The products contain "fresh, natural ingredients" and fall below the UK's proposed sugar tax threshold of five grams per 10cl. The company targets consumers seeking alternatives to the major soft drinks brands.

In October, it secured the UK-wide launch of its Dalston craft soda bottles through Waitrose supermarkets.


Sectors: Soft drinks, Water

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