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Two New York state drinks distributors have merged and joined the Charmer Sunbelt Group.

Service-Universal Distributors and Colony Liquor & Wine Distr. confirmed yesterday (9 May) that they will combine their operations in up-state New York. The completion of the agreement, which will see the new company take the name Empire Merchants North, should occur in August this year. Empire Merchants North will subsequently become a part of the Charmer Sunbelt Group.

Earlier this year, CSG's Charmer Industries and Peerless Importers, an entity owned by the Magliocco family, teamed up in Metro New York to form Empire Merchants. "The up-state combination reflects further alignment of these organisations in the New York marketplace," the companies said.

"Combining our businesses up-state will create a more effective distribution organisation, with improved service and expanded coverage for our suppliers and customers," said Charles Merinoff, CEO of Charmer Sunbelt.

Charmer Sunbelt is a combination of affiliated, independent companies operating in 16 US states, as well as the District of Columbia.


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