Budejovicky Budvar hails from Budejovice, formerly known as Budweis, in Czech

Budejovicky Budvar hails from Budejovice, formerly known as Budweis, in Czech

Budejovicky Budvar has claimed victory in the latest round in its Budweiser trademark row with Anheuser-Busch InBev, this time in Portugal.

The country's Court of Appeal found in favour of the Czech state-owned brewer earlier this week. “There is no legal remedy against the ruling of the Court of Appeal,” Budvar said late yesterday (26 June).

In 2001, A-B InBev applied to register four trademarks in Portugal, a move that was contested by Budvar. The Portuguese Trademark office found in favour of Budvar in 2003, a move that A-B InBev appealed with the Commercial Court of Portugal. When the Commercial Court dismissed the appeal late last year, A-B InBev applied to the Court of Appeal in Lisbon, which handed down its final ruling this week.

A-B InBev will continue to sell its beer in Portugal under the name 'Bud'.

The legal row between Budvar and A-B InBev over the term 'Budweiser' has been running since 1907. Budvar's brewery is located in the Czech town of Budejovice, the previous German name of which was Budweis.

“During 2000 to 2013,” Budvar said, “184 legal disputes and administrative procedures were finalised, out of which 125 ended in favour of Budweiser Budvar and ten in conciliation or a draw.”