Wine bottle labels that contain colour and hue combinations, such as brown, yellow, black and green, on rectangular and hexagonal patterns are most appealing to consumers, according to new research.
SPAIN: Colours are key to wine labels - research
Get full access to all content, just $1 for 30 days
A Message From The Editor
just-drinks gives you the widest beverage market coverage.
Paid just-drinks members have unlimited access to all our exclusive content - including 17 years of archives.
I am so confident you will love complete access to our content that today I can offer you 30 days access for $1.
It’s our best ever membership offer – just for you.
Olly Wehring, editor of just-drinks
Olly's offer to you
Risk-free, money-back guarantee
Most Popular
Insights
- Vermouth - The next big thing? - Consumer Trends
- Has history taught Remy Cointreau nothing?
- Should brewers drop 'craft' for 'independent'?
- The Bulk Wine Market - just-drinks special report
- Are the days of syndicated data numbered? - Focus
News
- Ted Danson pushes Smirnoff in new US activation
- AB uses Marisa Miller to prod MillerCoors
- Selling luxury is expensive - Remy analysis
- PepsiCo names Ramon Laguarta president
- Remy Cointreau hails "excellent" start to 2017-18
Market research
- Global flavoured spirits insights - market forecasts, product innovation and consumer trends
- Top Trends in Alcoholic Drinks 2017: Exploring the latest trends in beer, cider, spirits and wine categories
- Global Scotch insights - market forecasts, product innovation and consumer trends
- Global Champagne and sparkling wine insights - market forecasts, product innovation and consumer trends
- Wine in Italy
