SPAIN: Colours are key to wine labels - research

By Monica Dobie | 4 November 2009

Wine bottle labels that contain colour and hue combinations, such as brown, yellow, black and green, on rectangular and hexagonal patterns are most appealing to consumers, according to new research.

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Wine bottle labels that contain colour and hue combinations, such as brown, yellow, black and green, on rectangular and hexagonal patterns are most appealing to consumers, according to new research.