US: Coke "to move into teas, coffees"

By | 4 September 2006

Coca-Cola Co. is reportedly set to move into the tea and coffee sector as it seeks to grow sales outside its core carbonated soft drinks stable.

The US soft drinks giant will this week announce plans to launch brands in both segments, according to a Reuters report on Friday (1 September).

The company is understood to have chosen Toronto as the location for the launch of a line of teas, coffees and lattes under the brand name Far Coast.

In March, Coke launched a coffee-infused cola, Coca-Cola Blak, in the US, three months after the product's debut in France.

Coke officials in Atlanta could not be reached for comment when contacted by just-drinks today.

Sectors: Soft drinks, Water

Companies: Coke, Coca-Cola Co

View next/previous articles

Currently reading -

US: Coke "to move into teas, coffees"

There are currently no comments on this article

Be the first to comment on this article

Related articles

US: Coke Consolidated sees FY profits fall

Coca-Cola Bottling Co. Consolidated has seen its full-year profits fall by over 8% in 2006.

US: Coca-Cola given okay to light Fuze

The Coca-Cola Co. has received official approval for its planned purchase of Fuze Beverage.

BRAZIL: Coca-Cola coy on RTD tea acquisition

The Coca-Cola Co. has refused to be drawn on reports that it is looking to buy Brazilian RTD tea producer Matte Leao.

just-drinks tagline

Not a member? Join here

Decrease font sizeDecrease font sizeDecrease font size Increase font sizeIncrease font sizeIncrease font size Comment on this article Email this to a friend Print this page