Coca-Cola has pulled all its US TV and radio ads following the terrorist atrocities in the country on Tuesday.

The company told Dow Jones Newswires yesterday that the move was "out of respect" for the victims, their families and rescue efforts underway at the World Trade Center, the Pentagon and in Pennsylvania.

A Coca-Cola spokesman said: "A commercial message is just inappropriate right now."

Print and billboard ads will continue, the report said, but television and radio commercials have been pulled until "the early part of next week", when Coke will once more review the situation.

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