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US: Coca-Cola Co. launches dream home promotion

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The Coca-Cola Co. is offering consumers in the US the chance to win a US$250,000 home in California.

Residents of California and Nevada who buy multipacks of selected Coca-Cola drinks will have the chance to win a new Taylor Morrison home, said Coca-Cola Co yesterday (22 June).

The soft drinks giant has teamed up with Albertsons to launch its California Dream Home Giveaway sweepstake, which runs until 11 August.

Consumers will get one entry to the sweepstake each time they purchaes four of the selected drinks. These are: 12-packs (12oz cans) or 8-packs (12oz bottles) of sparkling beverages; 8-packs (20oz bottles) of Powerade Ion4; 12-packs (500ml bottles) of Nestea; 12-packs or 4-packs of Vitaminwater.

Only consumers over the age of 21 can enter.


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