US: Coca-Cola Co gains full control of Zico Beverages

By | 25 November 2013

Coca-Cola took majority control of Zico last year

Coca-Cola took majority control of Zico last year

The Coca-Cola Co has completed its takeover of US firm Zico Beverages after acquiring the shares it did not already own in the coconut water company.

Coca-Cola, which will install a new president as part of the transaction, said the move gives it a leading position in one of the fastest growing beverage categories. “This announcement is the sign of a continued beginning for the brand, with more resources, support and cachet to come,” a Coca-Cola spokesperson said.

Financial details of the deal were not disclosed.

Coca-Cola first invested in Zico Beverages in 2009, and last year took majority control. In that time, the Zico brand has expanded its distribution from six markets to nation-wide.

Coca-Cola also said that Scott Uzzell will become president and take over day-to-day management of Zico Beverages. Founder and current CEO Mark Rampolla will remain as a non-executive advisor to Zico “supporting the transition and long-term strategic initiatives”, Coca-Cola said.

Uzzel has been Zico’s COO for the past year. Previously he was VP of Coca-Cola's McDonald’s business unit.

Expert analysis

Coca-Cola FEMSA, S.A.B. De C.V. (KOFL) - Financial and Strategic SWOT Analysis Review

Coca-Cola FEMSA, S.A.B. De C.V. (KOFL) - Financial and Strategic SWOT Analysis Review provides you an in-depth strategic SWOT analysis of the company’s businesses and operations. The profile has been compiled by GlobalData to bring to you a clear and an unbiased view of the company’s key strengths and weaknesses and the potential opportunities and threats. The profile helps you formulate strategies that augment your business by enabling you to understand your partners, customers and competitors better.

Sectors: Mergers & acquisitions, Soft drinks

Companies: Coca-Cola Co

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