News

UK: Coca-Cola brings Diet Coke Plus to UK

Most popular

Constellation cuts losses on Ballast Point folly

Why hard seltzer's US success won't translate

US Champagne tariffs threaten critical blow

just-drinks' M&A database - November

Why spirits should embrace cross-category trend

MORE

Coca-Cola Great Britain has lined up an addition to its CSD portfolio in the UK.

The unit confirmed today (1 August) that Diet Coke Plus will be available in the country from October. The variant includes vitamins and antioxidants, but will taste the same as the regular Diet Coke.

"We all want to keep healthy, but it's not always easy with today's busy lifestyle," said Cathryn Sleight, marketing director for Coca-Cola Great Britain. "Diet Coke Plus offers two great ways to enjoy your favourite 'diet Coke' break while getting a little bit extra to see you through the day."

Diet Coke Plus was launched in the US this spring.


Sectors: Soft drinks, Water

Companies: Coke

Related Content

The Coca-Cola Co's Diet Coke revamp offers new meaning in a modern age - Comment

The Coca-Cola Co's Diet Coke revamp offers new meaning in a modern age - Comment...

Dispute with Monster Beverage Corp continues as Coca-Cola readies Coke Energy

Dispute with Monster Beverage Corp continues as Coca-Cola readies Coke Energy...

Diet Coke rebrand follows

Diet Coke rebrand follows "dissatisfaction" - The Coca-Cola Co CEO...

Coke Energy will make Coke brand

Coke Energy will make Coke brand "edgier" - Coca-Cola European Partners CEO...

Oops! This article is copy protected.

Why can’t I copy the text on this page?

The ability to copy articles is specially reserved for people who are part of a group membership.

How do I become a group member?

To find out how you and your team can copy and share articles and save money as part of a group membership call Sean Clinton on
+44 (0)1527 573 736 or complete this form..



Forgot your password?