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N AMERICA: Clearly Canadian to team up with Cott Corp.

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Clearly Canadian Brands has secured a bottling agreement with Cott Corporation in North America.

The company, whose products include Clearly Canadian Sparkling and Clearly Canadian Natural Enhanced water brands, said today (27 August) that Cott will handle the bottling for its beverages in 20oz. and 1-litre PET at strategically-located Cott facilities for distribution across the continent. In addition, the company will continue to sell its traditional glass bottles.

"This allows us to team up with one of the largest beverage bottling and retailing organisations in the world," said Clearly Canadian's CEO, Bobby Genovese. "With this agreement, we will begin producing and delivering our popular drinks in a cost effective manner, resulting in a more profitable business model and better pricing for the consumer.

"By utilising all of the benefits afforded by working with a world class bottler, we believe we are on track to once again assume a branded leadership position in the large sparkling flavoured beverage category."

Financial details behind the deal were not disclosed.

Earlier this year, Clearly Canadian said that revenues for the quarter to the end of March leapt by 70% year-on-year to C$2.47m (US$2.47m). Losses after non-cash, non-recurring items, interest and penalty expenses and interest income were reined in in the quarter, dropping to C$1.1m from C$1.5m a year ago.


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