NZ: Chinese investors turn eye to New Zealand wine
Chinese investors join foreign owners' club in New Zealand wine
China has become the latest country to be represented in New Zealand's wine industry after investors acquired the Paritua winery.
Paritua, established as a vineyard in 2004 and based in Hawkes Bay, has been sold out of receivership to an all-Chinese consortium for an undisclosed fee. The deal includes the Two Stones brand.
Shunguo (Jack) Wu heads the operation, while Jason Stent remains the winemaker. The consortium is based jointly in Auckland and China.
The deal sees China join a growing list of countries owning New Zealand vineyards, brands and wineries: France (Pernod Ricard, LVMH), Australia (Yalumba and Treasury Wine Estates), US (Constellation Brands), Japan (Kirin) and Portugal (Sogrape). Collectively, these account for around 60% of New Zealand wine production.
Chair of New Zealand Winegrowers, Stuart Smith, told just-drinks this week: “We are pleased to have off-shore owners that bring a road-to-market with them. They are of great value and seek simply a brand and some vineyard to fill a need in their country. Look at Kim Crawford which has found big export growth under VinCor and Constellation.”
Earlier this week, New Zealand reported a record wine harvest for 2011.
- Analysis - Storm clouds lift over Diageo Towers
- Where Beer is Brewed Can Leave a Bad Taste
- Focus - Edrington's FY Performance by Brand
- Analysis - Cider's Campaign Gains
- Sustainability in Drinks - Sugar: A Shared Priorit
- Pernod Ricard appoints Absolut Vodka VP
- Former Bacardi exec takes De Kuyper CEO role
- Beam Suntory to re-package Courvoisier Cognac
- Brown-Forman looks to raise US$500m
- TWE, Pernod hail China-Aus FTA
- Global liqueurs insights - market forecasts, product innovation and consumer trends research
- The IWSR Company Profile 2014 – Remy Cointreau
- Diageo plc (DGE) - Financial and Strategic SWOT Analysis Review
- Global Tequila insights - market forecasts, product innovation and consumer trends research
- Beer, 2014 and the future