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Champagne AR Lenoble shuns technical term on new labels

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Champagne AR Lenoble has taken the decision not to include increasingly fashionable disgorgement dates on its bottles because many drinkers don't understand them. 

Champagne AR Lenoble owners Anne and Antoine Malassagne in their vineyards in Chouilly

Champagne AR Lenoble owners Anne and Antoine Malassagne in their vineyards in Chouilly

The Champagne house said late last week that it would roll out new back labels for its brand. The labels include information such as grapes, dosage, villages and bottling dates but would not include a disgorgement date. 

Co-owner and winemaker Antoine Malassagne said there are many factors that affect when a wine should be disgorged. "My fear is that the recent obsession with disgorgement dates is reducing the winemaking process in Champagne to insignificant numbers which are not understood by most of the people talking about them," he said.  

Disgorgement is the process whereby dead yeast is removed from the bottle after the wine has undergone secondary fermentation. Time on the yeast lees gives Champagne different aroma and flavour characters. Producers such as Bollinger state whether a wine is 'recently disgorged' or 'RD' on the label.


Sectors: Wine

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