Coca-Cola Enterprises (CCE) is launching new on-pack seasonal graphics for Coca-Cola and diet Coke in the UK for Christmas. Graphics will appear across all relevant packs including two-litre PET bottles, 330ml can 6-packs, 12-packs and 24-packs, with gift label graphics appearing on all Coca-Cola and diet Coke 330ml 24-can multi-packs.
 
CCE also said today (19 October) that it is introducing a limited edition sleeved-bottle design for its Coca-Cola 330ml original glass bottle for grocery outlets. One sleeved bottle will be available in each 6-pack of Coke in the original glass bottle. In-store activation will be boosted by new festive point of sale material.

In the UK last Christmas, Coke contributed 79% of total cola sector sales over the four week Christmas period, CCE said.