In a bid to build a presence for Canadian wines in mainland China, the General Consulate of Canada in Guangdong and Canadian Wine Industry Quality Association have announced a major co-operation with the Guangdong Nanfang Mingjiu Wine Transaction Center.

Canadian business commissioner, Gretchen Bozak, said that the Guangdong Nanfang Mingjiu Transaction Center had been chosen as a partner to assist Canadian wines in gaining a foothold in China because of its experience, local knowledge and access to distribution channels.

Zheng Weiji, the Nanfang Mingjiu Transaction Center chief executive, said that as a large professional wine market it could put many resources at the disposal of Canadian wine producers including exhibitions, information and logistics.