USA: Cadbury Schweppes plc's John Brock Named Beverage Industry's 2000 Executive Of The Year
"He's a straight shooter who has done an outstanding job of building morale at Cadbury Schweppes and throughout the independent system," said Tom Bachmann, publisher of Beverage Industry and co-chairman of the Executive of the Year Committee responsible for nominating Brock. "He's largely responsible for Cadbury Schweppes remaining in the beverage industry in the United States, and bottlers have a tremendous amount of respect for him."
Brock, who has been with Cadbury Schweppes since 1983, has been credited with helping shape the independent soft drink bottling industry in the United States. Under his direction, Cadbury Schweppes purchased A&W in 1993 and the Dr Pepper and 7 UP brands in 1995, and he was a key architect in the consolidation of the independent system. In 1998, Cadbury Schweppes and The Carlyle Group formed the American Bottling Co., comprised of three independent bottlers. Last year, ABC merged with The Dr Pepper Bottling Co. of Texas to form the Dr Pepper/Seven Up Bottling Group Inc., which now bottles almost 60 percent of Dr Pepper/Seven Up's volume in the independent system. Brock serves as chairman of Dr Pepper/Seven Up Bottling Group.
Further, Brock is credited with implementing bottling and distribution agreements for Cadbury's soft drink brands with major bottlers of competing cola giants Coca-Cola and Pepsi-Cola. He was also a key player in the sale of Cadbury Schweppes' beverage brands in international markets, most notably the sale of Cadbury brands in approximately 160 countries to Coca-Cola for about $1 billion.
"He's faced some incredibly tough odds. That the Cadbury soft drink brands have done such a good job of coming together under one umbrella, frequently by riding on somebody else's trucks, is a testament to John Brock," said Bachmann.
Brock joined the board of Cadbury Schweppes in 1996 and was named managing director of the global beverages stream that same year. He assumed the role of chief operating officer in April of this year and now also has responsibility for Cadbury's confectionery business.
Brock is also a member of the board of trustees of the Wilton, Conn., Family YMCA; director of the British American Chamber of Commerce; non- executive director of international publisher and information provider Reed Elsevier plc and chairman of the National Soft Drink Association, through which he has been an active supporter of industrywide issues for a number of years.
Created in 1973, the Beverage Industry Executive of the Year Award honors outstanding achievement among producers of beverages. The criteria for judging include technological innovation, marketing achievements, community involvement, employee/employer relations and environmental contributions.
Beverage Industry will present Brock with the Executive of the Year award at a ceremony in New Orleans on Dec. 4, 2000. He will also be featured as the cover story in Beverage Industry's November issue.
Plano, Texas-based Dr Pepper/Seven Up, Inc., is the leading non-cola soft drink enterprise in North America and the largest subsidiary of London-based Cadbury Schweppes plc. Its soft drink brands represent about 15 percent of the U.S. carbonated soft drink market. In addition to Dr Pepper and 7 UP, the company's other major soft drink brands are Canada Dry, Schweppes, A&W Root Beer, Sunkist, Squirt, Hawaiian Punch and Welch's.
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