News

Brown-Forman overhauls Southern Comfort RTD packs amid category falls

Most popular

Should Campari Group be renamed Aperol Group?

Why water has become more important than wine

just-drinks speaks to A-B InBev CEO Carlos Brito

just-drinks' M&A database - Oct 18

MORE

Brown-Forman has redesigned the boxes for its Southern Comfort RTDs in Australia and New Zealand as the ready-to-drink category in the country continues to suffer big declines.


Related Content

Brown-Forman to sell Southern Comfort, Tuaca to Sazerac for US$544m

Brown-Forman to sell Southern Comfort, Tuaca to Sazerac for US$544m...

Southern Comfort sale sets Brown-Forman on US whiskey course

Southern Comfort sale sets Brown-Forman on US whiskey course...

Is Brown-Forman at the end of the Southern Comfort road? - Editor's Viewpoint

Is Brown-Forman at the end of the Southern Comfort road? - Editor's Viewpoint...

How did Brown-Forman perform in its fiscal-2019 Q1? - results data

How did Brown-Forman perform in its fiscal-2019 Q1? - results data...

Oops! This article is copy protected.

Why can’t I copy the text on this page?

The ability to copy articles is specially reserved for people who are part of a group membership.

How do I become a group member?

To find out how you and your team can copy and share articles and save money as part of a group membership call Sean Clinton on
+44 (0)1527 573 736 or complete this form..



Forgot your password?