UK: Birra Moretti to launch summer ad campaign

By Andy Morton | 28 May 2012

Heineken is set to launch a marketing campaign in the UK for its Birra Moretti Italian beer brand.

just-drinks articles are only available to registered users and members.

Join now for increased access

There are various access options to choose from. All provide instant access to the latest news, insight and expert analysis.

If you’re already a member, login here.

Heineken is set to launch a marketing campaign in the UK for its Birra Moretti Italian beer brand.

  • Unlimited access to all the latest global beverage news and insight
  • Expert analysis that puts the news into context
  • Exclusive interviews with leading industry figures
  • Monthly management briefings with detailed analysis on hot topics
  • Personalised RSS feeds and email newsletters
  • 10-year archive of news, insight and intelligence
  • Discounts on just-drinks market research
  • Plus much more

If you’re already a member, login here

Not what you were looking for?

Search just-drinks:

More articles related to this one

VIETNAM: Heineken, SABMiller silent on Sabeco stake reports
Heineken and SABMiller have declined to comment on reports that they are separately considering taking a stake in state-owned Saigon Beer Alcohol Beverage Corporation (Sabeco) in Vietnam.

just on Call: C&C aims to boost Irish beer market share with Gleeson deal - CEO
C&C Group will aim to boost its share of the Irish on-trade beer market with the acquisition of the Gleeson Group, according to the company's CEO.

SINGAPORE: ThaiBev's TCC extends Fraser & Neave deadline but sticks with price
ThaiBev-controlled TCC Assets has extended its offer deadline for Fraser & Neave for a second time, but not raised its bid despite a rival's higher tender.

Market research related to this article

Heineken: the battle for Asia Pacific Breweries
Asia Pacific Breweries is Heineken’s joint venture in Singapore, with a variety of brands and consumer beverages that enjoy prominence in their local markets. The venture is crucial to the firm's growth strategy. This has been compromised following a...

just-drinks tagline

Not a member? Join here

Decrease font sizeDecrease font sizeDecrease font size Increase font sizeIncrease font sizeIncrease font size Comment on this article Email this to a friend Print this page