UK: Berry Bros & Rudd lists wines from China

By | 21 March 2013

Berry Bros & Rudd has decided to stock four wines from China

Berry Bros & Rudd has decided to stock four wines from China

Berry Bros & Rudd has become the first major UK retailer to “permanently” stock Chinese wines, the company claims. 

Four wines from China have gone on sale through the London-headquartered firm this week. The wines will also will be showcased at one of the retailer’s tasting events for the first time.

“China is already the eighth largest producer of wine in the world, so it was only a matter of time before it entered the international market and its huge geographical size and range of climates mean that there must be regions capable of producing good wine,” said Mark Pardoe, Berry Bros & Rudd's wine buying director. 

Wines from China were trialled for a limited period in Waitrose last year, according to Berry Bros & Rudd, but this is the first time they will be permanently available in the UK. 

Meanwhile, China is currently the fourth biggest importer of wine in the world. 

To read an exclusive just-drinks comment piece on the wine industry's prospects in China, click here 

Expert analysis

The Future of Retailing in China to 2016

Future forecasts and historic market data can improve market and strategic planning- Understand which channels and products will be the major winners and losers in the coming years. Know the share of sales between different products in your key channels and how this will develop- Assess the impact of economic recession and recovery on market growth

Sectors: Emerging markets – BRIC, Wine

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