Pinnacle Peppermint Bark is a seasonal release

Pinnacle Peppermint Bark is a seasonal release

Beam Suntory's Pinnacle Peppermint Bark vodka and Pumpkin Pie vodka

Category - Flavoured vodka, 35% abv

Available - From this month

Location - US

Price - Both US$12.99 for 75cl

Beam Suntory has added Peppermint Bark and Pumpkin Pie flavours to its Pinnacle vodka range. The company conducted research to establish which seasonal flavours were popular. They found that one third of those surveyed think pumpkin is the most popular holiday flavour. About 900 American adults took part in the telephone survey. 

"While pumpkin is king... we're very excited to see consumers reaching for other seasonal flavours, too," said Jason Dolenga, senior brand director of vodka at Beam Suntory. 

Pinnacle Peppermint Bark blends white and dark chocolate notes with a peppermint finish. Pumpkin Pie features pumpkin with cinnamon, nutmeg and whipped cream. Both flavours are limited, seasonal releases. 

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