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Beam Suntory’s Bowmore 1966 - Product Launch

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Beam Suntory's Bowmore 1966

Beam Suntory’s Bowmore 1966

Beam Suntory’s Bowmore 1966

Category - Spirits, whisky, Scotch, Islay, single malt

Available - From next month

Location - Globally, off-premise from selected specialist spirits retailers

Price - SRP of US$25,500 per 75cl bottle

Beam Suntory has released details of a 50-year-old iteration of its Bowmore single malt Scotch whisky. Distilled in 1966, the expression comprises 74 bottles sourced from an ex-Bourbon hogshead cask, number 5675.

The liquid was distilled in the same year that Bowmore's namesake single malt was first bottled.

Available globally in a crystal decanter stored in a Scottish oak box, a 70cl bottle will retail in Europe for EUR21,000.

Judith Giegerich, Beam Suntory's international marketing manager for malts, said: "Bowmore 1966 is a rare and exceptional whisky from a golden era of distillation that will sit at the pinnacle of our Bowmore portfolio. This expression demonstrates Bowmore's expertise and ability to create some of the finest aged single malts in the world."

Earlier this year, Beam Suntory updated the packaging across the full Bowmore range, intended to communicate the brand's "rich history and heritage".

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