A-B InBevs Stella Artois Nova is described as a "plug and pour" system

A-B InBev's Stella Artois Nova is described as a "plug and pour" system

Anheuser-Busch InBev has launched a counter-top draught system for Stella Artois in the US, designed for restaurants and high-end bars.

Stella Artois Nova is a “plug-and-pour” machine that houses its own cooling system and does not require a draught system installation. A-B InBev said it is the “ideal solution for more intimate venues”.

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“The vision of this project was to design a best-in-class draught experience to be shared at bars and restaurants that did not previously have this capability,” said Nova's designer, Marc Thorpe.

A-B InBev said the Stella Artois Nova will be available in the US through Anheuser-Busch wholesalers. When asked how much Nova will cost, a spokesperson told just-drinks that prices will vary from state to state.