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US: Anheuser-Busch 'disappointed' over NFL's handling of abuse cases

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Anheuser-Busch (A-B) has voiced its concern over the US National Football League's (NFL) handling of allegations of domestic violence and child abuse by current players. 

The US unit of Anheuser-Busch InBev has spoken out over the allegations involving NFL players

The US unit of Anheuser-Busch InBev has spoken out over the allegations involving NFL players

The US media has reported a number accusations, among them that Baltimore Ravens' Ray Rice attacked his partner, while Minnesota Vikings' Adrian Peterson is accused of child abuse. Anheuser-Busch is the official beer sponsor of the NFL, having reportedly paid US$1.2bn for the tie-up. 

In a statement yesterday, the US unit of Anheuser-Busch InBev said: “We are disappointed and increasingly concerned by the recent incidents that have overshadowed this NFL season. We are not yet satisfied with the league’s handling of behaviours that so clearly go against our own company culture and moral code.

"We have shared our concerns and expectations with the league.” 

Responding to A-B's statement, an NFL spokesman reportedly said: “We understand. We are taking action and there will be much more to come." 

In 2012, the Budweiser brewer cancelled its sponsorship of former cyclist Lance Armstrong after he was charged with taking banned substances by the United States Anti-Doping Authority. Armstrong later admitted that he had doped during his cycling career. 


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