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BRAZIL: AmBev chases Cintra brand purchase

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AmBev has confirmed that it is looking to acquire the Cintra beer brand in Brazil.

The Latin American unit of global brewer InBev told just-drinks yesterday (7 November) that it will follow the purchase of Cintra's brewing facilities earlier this year with the acquisition of its rival's brand.

In March, AmBev agreed to buy Cintra's two breweries in Rio de Janeiro and Sao Paulo for $150m. The deal did not include the Cintra brand nor the brewer's distribution network, with AmBev being granted the option to buy those assets at a later date.

At the time, a deadline to buy those assets was set for 28 October, although this was subsequently extended to 5 November.

The purchase of the Cintra brand will cost AmBev a pre-agreed amount of $10m. When asked about Cintra's distribution network, a spokesperson for AmBev said: "Everything will continue as it is now until the process is finished." No exact date was given for the closure of the transaction.

Cintra accounts for around 1.12% market share in Brazil, with AmBev holding about 68%.


Sectors: Beer & cider

Companies: Anheuser-Busch InBev

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