News

UK: Allied to launch Tia Maria RTD in UK and US

Most popular

The just-drinks Analyst returns

Why spirits must rethink its future positioning

Why spirits should look back to move forwards

The just-drinks Analyst returns

Gaming - the next frontier for drinks marketing

MORE

After the success of its Kahlua RTD brands, Allied Domecq is developing a new Tia Maria pre-mixer for the US and UK markets. Sources close the company told just-drinks.com that the yet unnamed brand hopes to consolidate the impressive growth Tia Maria has seen in the on-trade sector. According to AC Nielsen, the coffee liqueur brand saw an 8.5% growth in the UK on-trade (MAT Nov-Dec) and now holds an overall 11% market share in the UK on-trade - second behind UDV's Baileys in the liqueur sector.


Related Content

Where can RTD and cider categories find future growth? - Research in Focus

Where can RTD and cider categories find future growth? - Research in Focus...

Coca-Cola European Partners takes Monster Espresso to UK to fill RTD coffee gap - data

Coca-Cola European Partners takes Monster Espresso to UK to fill RTD coffee gap - data...

Heineken highlights UK category growth drivers in new 'Greenpaper'

Heineken highlights UK category growth drivers in new 'Greenpaper'...

Why iced coffee will be one to watch for soft drinks in 2019 - Comment

Why iced coffee will be one to watch for soft drinks in 2019 - Comment ...

Oops! This article is copy protected.

Why can’t I copy the text on this page?

The ability to copy articles is specially reserved for people who are part of a group membership.

How do I become a group member?

To find out how you and your team can copy and share articles and save money as part of a group membership call Sean Clinton on
+44 (0)1527 573 736 or complete this form..



Forgot your password?