Irn-Bru and Rubicon sales contributed to the good start

Irn-Bru and Rubicon sales contributed to the good start

AG Barr has reported a good start to the year, boosted by strong performances from its Irn-Bru and Rubicon brands.

In an interim statement published today (2 June), the soft drinks group said total sales for the period from 31 January to 29 May increased 17.9% on a like-for-like basis.

The increase reflected the combined effects of strong underlying growth momentum in key brands and the weighting of the company's commercial activities towards the first-half of the financial year, it said.

Overall operating margins continue to be in line with expectations, the group added.

“We have made a good start to the year, undertaking a significant amount of brand development and trade activity in the first quarter ahead of the usually highly competitive World Cup trading period.

“The strong start combined with our future plans give us confidence that we will meet our expectations despite the continued uncertain economic backdrop,” AG Barr said.

Last week the firm’s chairman voiced his confidence that the momentum built from the group's strong full-year results will continue into the current financial year.

AG Barr has launched Irn-Bru in special edition 500ml cans for the FIFA World Cup.