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Accolade Wines hails Echo Falls ice dispenser

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Machines dispensing an iced version of wine brand Echo Falls' fruit fusion range in the UK on-trade have performed well this Summer, says brand owner Accolade Wines.

The new Echo Falls Frozen Falls machines were trialled this summer in UK pubs

The new Echo Falls Frozen Falls machines were trialled this summer in UK pubs

The new Echo Falls Frozen Falls machines, with Summer Berries and Peach & Mango flavours, were trialled this Summer in selected Marston's pubs across the UK, as well as Mecca Bingo Halls and fun park Thorpe Park.

"Frozen Falls brings some of the excitement seen in the off-trade surrounding Fruit Fusions in to the on-trade," said Laurence Hinton, Echo Falls brand manager. "It gives a real Instagrammable serve that was refreshingly perfect for summer."

Cath Hannam, national food and beverage manager for Mecca Bingo, said Frozen Falls had been stocked in six of its venues, and had been "extremely well-received" by customers.

Last month, Accolade announced the launch of ProsEcho Falls, a prosecco variant of the Echo Falls brand, which will be available in the UK off-trade from October in a bid to target pre-Christmas trade.

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Sectors: Wine

Companies: Accolade Wines

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