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NEW ZEALAND: A-B claims victory in Budweiser case

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US brewing group, Anheuser-Busch, has claimed it has won its latest legal battle with the Czech beer company, Budejovicky Budvar, over the Budweiser brand name. A-B announced that the New Zealand Court of Appeal had reversed an earlier High Court decision and ordered Budejovicky Budvar to stop importing, advertising, or selling beer under the Budweiser brand.

A-B president, Stephen Burrows, called the ruling "another significant victory".

The New Zealand High Court ruled in favour of the Czech company saying that there was no evidence the Czech beer would be confused with the American brand. A-B then went to the Court of Appeal to ask for that ruling to be overturned.

According to A-B, the Court of Appeal also ordered Budejovicky Budvar and its New Zealand distributor to destroy any Budweiser products, labels, advertisements and other promotional material or deliver them to Anheuser-Busch. The ruling does not affect the Czech company's rights to use the Budejovicky Budvar name.


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