Wine in Ecuador

Published: July 2013

Publisher: Euromonitor Plc

Product ref: 177036

Pages: 24

Format: PDF

Delivery: Immediate download

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Price: $ 900.00

Report description

The tax on special goods (ICE) was increased at the end of 2011; aside from a 75% ad valorem tax, a specific tax per litre was established. The specific tax was US$6.00 per litre of pure alcohol in 2012. This was applied to every product type in alcoholic drinks. Furthermore, in June 2012, a new tax on imports, levied by COMEX added 1% ad valorem tax and US$0.25 per percentage of alcohol. The increase in ICE made pricing and taxes more equal in terms of local and foreign brands.

Euromonitor International's Wine in Ecuador report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2008-2012), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: Fortified Wine and Vermouth, Non-Grape Wine, Sparkling Wine, Still Light Grape Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Wine market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of contents

Headlines
Trends
Production, Imports and Exports
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Wine by Category: Total Volume 2007-2012
Table 2 Sales of Wine by Category: Total Value 2007-2012
Table 3 Sales of Wine by Category: % Total Volume Growth 2007-2012
Table 4 Sales of Wine by Category: % Total Value Growth 2007-2012
Table 5 Sales of Wine by On-trade vs Off-trade: Volume 2007-2012
Table 6 Sales of Wine by On-trade vs Off-trade: Value 2007-2012
Table 7 Sales of Wine by On-trade vs Off-trade: % Volume Growth 2007-2012
Table 8 Sales of Wine by On-trade vs Off-trade: % Value Growth 2007-2012
Table 9 Production, Imports and Exports of Wine: Total Volume 2007-2011
Table 10 Imports of Wine by Country of Origin: Total Volume 2007-2011
Table 11 Imports of Wine by Country of Origin: Total Value 2007-2011
Table 12 Exports of Wine by Country of Destination: Total Volume 2007-2011
Table 13 Exports of Wine by Country of Destination: Total Value 2007-2011
Table 14 Forecast Sales of Wine by Category: Total Volume 2012-2017
Table 15 Forecast Sales of Wine by Category: Total Value 2012-2017
Table 16 Forecast Sales of Wine by Category: % Total Volume Growth 2012-2017
Table 17 Forecast Sales of Wine by Category: % Total Value Growth 2012-2017
Executive Summary
Despite A Tough Year, Alcoholic Drinks Posts Positive Total Volume Sales Growth
Higher Taxes and Import Restrictions Benefit Local Brands
Beer Companies Lead Alcoholic Drinks
Modern Grocery Retailers and Liquor Stores Perform Well in 2012
the Industry Expects Renewed Stability in the Forecast Period
Market Background
Legislation
Taxation and Duty Levies
Table 18 Taxation and Duty Levies on Alcoholic Drinks 2012
Table 19 Typical Wholesaler and Retailer Off-Trade Mark-Ups by Selected Categories 2012
Table 20 Selling Margin of a Typical Beer Brand in Retail Channel that Uses Wholesalers 2012
Table 21 Selling Margin of a Typical Wine Brand in Retail Channel that Uses Wholesalers 2012
Table 22 Selling Margin of a Typical Spirits Brand in Retail Channel that Uses Wholesalers 2012
Operating Environment
Contraband/parallel Trade
Duty Free
Cross-border/private Imports
Key New Product Launches
Summary 1 Key New Product Developments 2012
Market Indicators
Table 23 Retail Consumer Expenditure on Alcoholic Drinks 2007-2012
Market Data
Table 24 Sales of Alcoholic Drinks by Category: Total Volume 2007-2012
Table 25 Sales of Alcoholic Drinks by Category: Total Value 2007-2012
Table 26 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2007-2012
Table 27 Sales of Alcoholic Drinks by Category: % Total Value Growth 2007-2012
Table 28 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade: Volume 2012
Table 29 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade: Value 2012
Table 30 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade: % Volume 2012
Table 31 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade: % Value 2012
Table 32 GBO Company Shares of Alcoholic Drinks: % Total Volume 2008-2012
Table 33 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2007-2012
Table 34 Distribution of Alcoholic Drinks by Format by Category: % Off-trade Volume 2012
Table 35 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2012-2017
Table 36 Forecast Sales of Alcoholic Drinks by Category: Total Value 2012-2017
Table 37 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2012-2017
Table 38 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2012-2017
Definitions
Published Data Comparisons
Sources
Summary 2 Research Sources













Price: $ 900.00

Related research categories

By sector: Wine (in Wine & Champagne)

By market: Ecuador (in South America)