Unicer - Bebidas de Portugal, SA in Alcoholic Drinks (Portugal)

Unicer - Bebidas de Portugal, SA in Alcoholic Drinks (Portugal)

Published: August 2015
Publisher: Euromonitor International
Product ref: 244070
Pages: 2
Format: PDF
Delivery: Immediate download

Forward this to a colleague

Price: $572.00

Don't worry. No payment is taken yet

Unicer will focus on further extending its lead in beer in the forecast period, in the face of fierce competition from second-ranked SCC. The company will thus continue to invest heavily in promotional activity for its main brands, particularly Super Bock Selecção 1927. This brand was initially introduced in 2012 via a limited edition of 4,000 bottles but reached impressive volume sales of 25,000 units for its 2014 Christmas limited edition launch. The company hopes to capitalise on dynamic...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.


Product Coverage
Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

Data Coverage
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
• Get a detailed picture of the Alcoholic Drinks market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Price: $572.00

Don't worry. No payment is taken yet

Need help before you order?

+44 (0)1527 573 618

9:00am - 5:30pm Mon - Fri

Related research categories

By sector: General alcohol, General drinks

By market: Portugal (in Europe), Saudi Arabia (in Asia)


Not found what you were looking for?

Or contact our research team

We want to meet your research requirements. Let us know what you need, how to contact you and we will do the rest.





How do you want to be contacted?

Phone callback (one working day)
Email

For enhanced security, please complete the following sum:

2 + 7 =

just-drinks homepage



Forgot your password?