Top Growth Opportunities: Hot Drinks in the US

Top Growth Opportunities: Hot Drinks in the US

Published: December 2017
Publisher: GlobalData
Product ref: 291160
Pages: 105
Format: PDF
Delivery: By product vendor

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"Top Growth Opportunities: Hot Drinks in the US", provides an overview of the Hot Drinks market, analyzing market data, demographic consumption patterns within the category, and the key consumer trends driving consumption. GlobalData’s propriety Risk vs Reward Opportunity model pinpoints the best growth opportunities for Hot Drinks producers, suppliers and retailers by combining robust, granular data and expert insight. The report uses this framework to identify the best opportunities, analyze white spaces in the market, and outline new product development that will effectively target the most pertinent consumer need states. These are combined to offer strategic recommendations to capitalize on evolving consumer landscapes.

This report provides recommended actions and detailed analysis of how to target the best growth opportunities for Hot Drinks producers and retailers. Readers can understand what categories, channels, companies, and consumers will drive the success of Hot Drinks markets in the US through GlobalData’s detailed and robust data, expert insight, and case studies.

GlobalData’s Top Growth Opportunity reports use a risk versus reward opportunity model to identify the best growth markets for Bakery & Cereal producers. Through this in-depth study of market and category dynamics, readers are able to identify key opportunities, and what they need to do in order to target them.

Get access to -
• Key consumer demographic groups driving consumption within the US market. Improve your consumer targeting by understand who’s driving the market, what they want, and why
• A study of market value and volumes over 2011-2016 for the US, supplemented with category, brand and packaging analysis that shows the current state of the market, and how it will evolve over the 2016-2021 period
• White space analysis, to pinpoint attractive spaces in the market and the key actions to take
• Insight into the implications behind the data, and analysis of how the consumer needs will evolve in the short-to-medium term future
• Examples of international and US-specific product innovation targeting key consumer needs


• The US has the third largest Hot Drinks sector, after China and Japan, by value globally, worth in excess of US$17.1 billion.
• The US is politically stable, but there is uncertainty and division arising from the Trump presidency. This administration has taken a protectionist position, favoring domestic business and threatening imports with heavy tariffs. There has also been a move towards deregulation for businesses, although it is still unclear how this will manifest in the market.
• Amongst the top ten Hot Drinks market, the US ranks eighth in terms of per capita expenditure in US$, larger than Malaysia and China. Further, the per capita expenditure on Hot Drinks products grew by a CAGR of 4.9% during 2011-2016.

Reasons to buy

• This report brings together consumer analysis and market data to provide actionable insight into the behavior of the US Hot Drinks consumers.
• This is based on GlobalData's unique consumer data, developed from extensive consumption surveys and consumer group tracking, which quantifies the influence of 20 consumption motivations in the Hot Drinks sector.
• Category, brand, and packaging dynamics are also examined. This allows product and marketing strategies to be better aligned with the leading trends in the market.

Price: $2995.00

Don't worry. No payment is taken yet

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Related research categories

By sector: Hot drinks, General drinks

By market: United States (in North America)

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