Thai Asia Pacific Brewery Co Ltd in Alcoholic Drinks (Thailand)

Published: November 2013

Publisher: Euromonitor Plc

Product ref: 189390

Pages: 3

Format: PDF

Delivery: Immediate download

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Price: $ 150.00

Report description

Thai Asia Pacific Brewery aims to hold tight to its strong position in premium beer, given the strength of brands such as Heineken. Sensing the potential growth of the premium segment, aligned with the promising recovery of the domestic economy in the aftermath of the flooding, the company is anticipated to use music and sports marketing to sustain its superior brand image.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Alcoholic Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of contents

Strategic Direction
Key Facts
Summary 1 Thai Asia Pacific Brewery Co Ltd: Key Facts
Summary 2 Thai Asia Pacific Brewery Co Ltd: Operational Indicators
Company Background
Summary 3 Thai Asia Pacific Brewery Co Ltd: Production Statistics 2012
Competitive Positioning
Summary 4 Thai Asia Pacific Brewery Co Ltd: Competitive Position 2012

Price: $ 150.00

Related research categories

By sector: General alcohol, General drinks

By market: Thailand (in Asia), Asia