Sports market research (page 3 of 3)

Reports in this category either deal with sports drinks on their own or address sports and energy drinks together. It is sometimes difficult to differentiate between the two. It is a category that has been very much in the spotlight not least because of the run up to the Olympic Games to be held in London in 2012.

78 reports found (page 3 of 3)

Title

Date published

Price


Sports Drinks in Serbia

Sports Drinks in Serbia

Discounted price - 20% off normal price

In August 2015 domestic bottled water producer Heba ad launched its sports drinks brand which is called Heba Active. Due to its relatively poor marketing support and distribution, this brand has not m...

February 2017

$792.00


Sports Drinks in Belgium

Sports Drinks in Belgium

Discounted price - 20% off normal price

Sports drinks is seen as a generally banal category in Belgium. Indeed, the vast majority of Belgians consume sports drinks like any other soft drink. Only a tiny portion of consumers drinks these bev...

February 2017

$792.00


Sports Drinks in Germany

Sports Drinks in Germany

Discounted price - 20% off normal price

Sports drinks posted a sluggish volume performance in 2016. The category continued to appeal only to a limited consumer base, mainly of athletes and regular gym goers, because consumers who engage in ...

February 2017

$792.00


Sports Drinks in Ireland

Sports Drinks in Ireland

Discounted price - 20% off normal price

Sports drinks in Ireland recorded an off-trade current value decline of 2% in 2016, with sales falling to EUR43 million. While this may appear disconcerting at first, it does reflect a marginal improv...

February 2017

$792.00


Sports Drinks in Costa Rica

Sports Drinks in Costa Rica

Discounted price - 20% off normal price

Limited innovation and the further consolidation of major global flagship brands continued to be seen within sports drinks in Costa Rica during 2016, with Coca-Cola FEMSA Costa Rica capitalising on st...

February 2017

$792.00


Sports Drinks in Vietnam

Sports Drinks in Vietnam

Discounted price - 20% off normal price

As Vietnam is a tropical country with hot weather all year round, sport drinks is a good solution for quenching thirst fast and for rehydrating the body. In addition, apart from consumption by athlete...

February 2017

$792.00


Sports Drinks in Colombia

Sports Drinks in Colombia

Discounted price - 20% off normal price

Colombian consumers continue to show an increasing interest in adopting healthier lifestyles and as a result more people are engaged in physical activity as part of daily routines. They are also more ...

February 2017

$792.00


Sports Drinks in Latvia

Sports Drinks in Latvia

Discounted price - 20% off normal price

In 2016, sports drinks were driven by further expansion of domestic players. Strong development of new domestic products in 2015/2016 increased not only product variety and availability, but also affo...

February 2017

$792.00


Sports Drinks in Slovenia

Sports Drinks in Slovenia

Discounted price - 20% off normal price

Sports drinks benefited from the improving economic situation in Slovenia, in line with the trends observed in other soft drinks categories, although weak consumer purchasing power meant that budgets ...

February 2017

$792.00


Sports Drinks in Portugal

Sports Drinks in Portugal

Discounted price - 20% off normal price

A sports and wellness boom has prevailed in Portugal, which is best illustrated by the high numbers of members in fitness centres and the growing engagement in running, for instance. The general trend...

February 2017

$792.00


Sports Drinks in Spain

Sports Drinks in Spain

Discounted price - 20% off normal price

Rising disposable incomes as a result of the economic recovery had a positive effect on sales of sports drinks in Spain in 2016. Increasing consumer confidence also resulted in Spaniards returning to ...

February 2017

$792.00


Sports Drinks in Bolivia

Sports Drinks in Bolivia

Discounted price - 20% off normal price

Rising consumer health awareness and interest in sports and exercise continue to fuel growth within sports drinks in Bolivia. Sports drinks are particularly popular due to their offering of functional...

February 2017

$792.00


Sports Drinks in Denmark

Sports Drinks in Denmark

Discounted price - 20% off normal price

Sports drinks remained a relatively static category with no major innovations or product launches seen in 2016. The health and wellness trend in Denmark has helped sustain demand for sports drinks as ...

February 2017

$792.00


Sports Drinks in the Czech Republic

Sports Drinks in the Czech Republic

Discounted price - 20% off normal price

Current value sales of sports drinks grew by 4% in 2016, totalling CZK95 million. The category performed well thanks to a wider selection of sports drinks products in traditional retail channels, such...

February 2017

$792.00


Sports Drinks in Peru

Sports Drinks in Peru

Discounted price - 20% off normal price

The health and wellness trend in Peru includes the practice of a sport or physical activity that complements the adoption of better eating habits. During sport and physical activities the body loses i...

February 2017

$792.00


Sports Drinks in Turkey

Sports Drinks in Turkey

Discounted price - 20% off normal price

In 2016 retail volume sales of sports drinks registered below average growth compared with the review period CAGR of 1%, since sales were challenged by the presence and success of protein drinks sold ...

February 2017

$792.00


Sports Drinks in Estonia

Sports Drinks in Estonia

Discounted price - 20% off normal price

Off-trade current value sales of sports drinks increased by a dynamic 6% while off-trade volume sales grew by 3% to reach EUR3 million and two million litres, respectively, in 2016. Having the main ef...

February 2017

$792.00


Sports Drinks in Bosnia-Herzegovina

Sports Drinks in Bosnia-Herzegovina

Discounted price - 20% off normal price

Sports drinks are a small and underdeveloped soft drinks format in Bosnia-Herzegovina. It is not that there are not enough consumers interested in sports drinks, but the current range does not appeal ...

February 2017

$792.00


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