Sports market research (page 3 of 3)

Reports in this category either deal with sports drinks on their own or address sports and energy drinks together. It is sometimes difficult to differentiate between the two. It is a category that has been very much in the spotlight not least because of the run up to the Olympic Games to be held in London in 2012.

79 reports found (page 3 of 3)

Title

Date published

Price


Sports Drinks in Costa Rica

Sports Drinks in Costa Rica

Limited innovation and the further consolidation of major global flagship brands continued to be seen within sports drinks in Costa Rica during 2016, with Coca-Cola FEMSA Costa Rica capitalising on st...

February 2017

$990.00


Sports Drinks in Serbia

Sports Drinks in Serbia

In August 2015 domestic bottled water producer Heba ad launched its sports drinks brand which is called Heba Active. Due to its relatively poor marketing support and distribution, this brand has not m...

February 2017

$990.00


Sports Drinks in Dominican Republic

Sports Drinks in Dominican Republic

Growth remains strong within sports drinks in the Dominican Republic, especially in-light of the growing health and wellness trend. With larger numbers of consumers seeking healthier lifestyles and in...

February 2017

$990.00


Sports Drinks in Germany

Sports Drinks in Germany

Sports drinks posted a sluggish volume performance in 2016. The category continued to appeal only to a limited consumer base, mainly of athletes and regular gym goers, because consumers who engage in ...

February 2017

$990.00


Sports Drinks in Ukraine

Sports Drinks in Ukraine

Sports drinks continued to face declining sales as the competition from other types of soft drinks intensified. Consumers seeking hydration whilst exercising continued to switch to bottled water and l...

February 2017

$990.00


Sports Drinks in Latvia

Sports Drinks in Latvia

In 2016, sports drinks were driven by further expansion of domestic players. Strong development of new domestic products in 2015/2016 increased not only product variety and availability, but also affo...

February 2017

$990.00


Sports Drinks in Norway

Sports Drinks in Norway

Sports drinks continued to suffer from the strong increases in popularity of competing categories in 2016 with the growth of energy drinks, in particular, a major factor in the decline of the category...

February 2017

$990.00


Sports Drinks in Colombia

Sports Drinks in Colombia

Colombian consumers continue to show an increasing interest in adopting healthier lifestyles and as a result more people are engaged in physical activity as part of daily routines. They are also more ...

February 2017

$990.00


Sports Drinks in Spain

Sports Drinks in Spain

Rising disposable incomes as a result of the economic recovery had a positive effect on sales of sports drinks in Spain in 2016. Increasing consumer confidence also resulted in Spaniards returning to ...

February 2017

$990.00


Sports Drinks in Vietnam

Sports Drinks in Vietnam

As Vietnam is a tropical country with hot weather all year round, sport drinks is a good solution for quenching thirst fast and for rehydrating the body. In addition, apart from consumption by athlete...

February 2017

$990.00


Sports Drinks in Peru

Sports Drinks in Peru

The health and wellness trend in Peru includes the practice of a sport or physical activity that complements the adoption of better eating habits. During sport and physical activities the body loses i...

February 2017

$990.00


Sports Drinks in Denmark

Sports Drinks in Denmark

Sports drinks remained a relatively static category with no major innovations or product launches seen in 2016. The health and wellness trend in Denmark has helped sustain demand for sports drinks as ...

February 2017

$990.00


Sports Drinks in the Czech Republic

Sports Drinks in the Czech Republic

Current value sales of sports drinks grew by 4% in 2016, totalling CZK95 million. The category performed well thanks to a wider selection of sports drinks products in traditional retail channels, such...

February 2017

$990.00


Sports Drinks in Slovenia

Sports Drinks in Slovenia

Sports drinks benefited from the improving economic situation in Slovenia, in line with the trends observed in other soft drinks categories, although weak consumer purchasing power meant that budgets ...

February 2017

$990.00


Sports Drinks in Ireland

Sports Drinks in Ireland

Sports drinks in Ireland recorded an off-trade current value decline of 2% in 2016, with sales falling to EUR43 million. While this may appear disconcerting at first, it does reflect a marginal improv...

February 2017

$990.00


Sports Drinks in Turkey

Sports Drinks in Turkey

In 2016 retail volume sales of sports drinks registered below average growth compared with the review period CAGR of 1%, since sales were challenged by the presence and success of protein drinks sold ...

February 2017

$990.00


Sports Drinks in Portugal

Sports Drinks in Portugal

A sports and wellness boom has prevailed in Portugal, which is best illustrated by the high numbers of members in fitness centres and the growing engagement in running, for instance. The general trend...

February 2017

$990.00


Sports Drinks in Estonia

Sports Drinks in Estonia

Off-trade current value sales of sports drinks increased by a dynamic 6% while off-trade volume sales grew by 3% to reach EUR3 million and two million litres, respectively, in 2016. Having the main ef...

February 2017

$990.00


Sports Drinks in Bosnia-Herzegovina

Sports Drinks in Bosnia-Herzegovina

Sports drinks are a small and underdeveloped soft drinks format in Bosnia-Herzegovina. It is not that there are not enough consumers interested in sports drinks, but the current range does not appeal ...

February 2017

$990.00


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