Sports market research (page 1 of 14)

Reports in this category either deal with sports drinks on their own or address sports and energy drinks together. It is sometimes difficult to differentiate between the two. It is a category that has been very much in the spotlight not least because of the run up to the Olympic Games to be held in London in 2012.

400 reports found (page 1 of 14)

Title

Date published

Price


Sports Nutrition in Indonesia

Sports Nutrition in Indonesia

In 2014 consumer awareness of sports nutrition products, largely driven by increased awareness of health and appearance, particularly among urban males. These products are widely available in various ...

June 2015

$990.00


Sports Nutrition in Belgium

Sports Nutrition in Belgium

Manufacturers were satisfied with the performance of sports nutrition in 2014. In spite of the uncertain economic climate, the category benefited from improving perception and widening distribution. P...

June 2015

$990.00


Sports Nutrition in France

Sports Nutrition in France

Sport nutrition seemed to benefit from an increasingly wide consumer base and distribution in 2014. Easy access to sports facilities, successful fitness and bodybuilding products, growth in the number...

June 2015

$990.00


Sports Nutrition in the Philippines

Sports Nutrition in the Philippines

There are a growing number of fitness buffs in the Philippines, thanks to the rising desire to maintain a healthy physique through engaging in sports activities, most common amongst which are running ...

June 2015

$990.00


Sports Nutrition in Algeria

Sports Nutrition in Algeria

Sports nutrition benefited from the emergence of specialist stores focused on this area towards the end of the review period, such as Best Form. This chain continued to expand in 2014, opening an addi...

June 2015

$990.00


Sports Nutrition in Thailand

Sports Nutrition in Thailand

Sports nutrition slowed in current value terms in 2014 compared with 2013, with the category reaching a high state of maturity than the early review period. Consumers’ rising image consciousness raise...

June 2015

$990.00


Sports Drinks in Slovakia

Sports Drinks in Slovakia

Sports drinks is among the fastest growing categories in soft drinks and enjoys increasing popularity among Slovak consumers. Sports drinks is especially popular among the urban population living acti...

June 2015

$990.00


Sports Drinks in Vietnam

Sports Drinks in Vietnam

Sports drinks registered off-trade volume and value growth of 42% and 46% respectively in 2014. These spectacular growth rates are driven by great demand for better hydration and fast recovery by Viet...

June 2015

$990.00


Sports Nutrition in Australia

Sports Nutrition in Australia

Australians are amongst the most enthusiastic consumers of sports nutrition products in the world. Despite a relatively low population of 24 million – and despite a large proportion of that population...

June 2015

$990.00


Sports Nutrition in India

Sports Nutrition in India

Sports nutrition in India continued to be present only in the form of sports protein powder in 2014. This was consumed by people who were heavily into body building and primarily worked towards weight...

June 2015

$990.00


Sports Nutrition in New Zealand

Sports Nutrition in New Zealand

The number of gym memberships and memberships of sporting organisations continued to increase in 2014, after gym membership increased by 10% in 2013 and showed a 100% increase over the review period, ...

June 2015

$990.00


Sports Nutrition in South Korea

Sports Nutrition in South Korea

Sports nutrition saw 6% current value growth in 2014. The trend for a fit body with muscle definition was prevalent for years with male celebrities in South Korea. Many male consumers tried to train t...

June 2015

$990.00


Sports Nutrition in Romania

Sports Nutrition in Romania

Sales of sports nutrition products rose by 15% in 2014, similar to the growth recorded in the previous year. The rapidly expanding gyms and sports centres contribute to the rapid growth of the categor...

June 2015

$990.00


Sports Drinks in Austria

Sports Drinks in Austria

In 2014, sports drinks continued its slow growth from the review period. A general trend towards wellness and sports maintained its grip and Austrian consumers probably spent more on fitness centres o...

June 2015

$990.00


Sports Drinks in Hong Kong, China

Sports Drinks in Hong Kong, China

Young Hong Kong people pay a great deal of attention to their health, as part of maintaining their attractiveness and professional appearance. More and more people go to the gym or play sports on a re...

May 2015

$990.00


Sports Nutrition in Hong Kong, China

Sports Nutrition in Hong Kong, China

Rising divorce rate and low birth rate led to more free time for majority of Hong Kong consumers. As such, many took up exercise in pursuit of a healthy lifestyle and personal satisfaction. Influenced...

May 2015

$990.00


Sports Nutrition in Malaysia

Sports Nutrition in Malaysia

Sports nutrition in Malaysia is regularly consumed by consumers to boost athletic performance. Sports nutrition products comprise diverse ranges of vitamins, minerals, supplements and organic substanc...

May 2015

$990.00


Sports Nutrition in Bolivia

Sports Nutrition in Bolivia

The fact that sports nutrition products remain unaffordable to most Bolivians limits the category’s development. In 2014, sales of sports nutrition products – with the exception of powder proteins – r...

May 2015

$990.00


Sports Nutrition in Saudi Arabia

Sports Nutrition in Saudi Arabia

Sports nutrition in Saudi Arabia remained a niche in 2014 despite growing consumer awareness over the review period. Strict government regulations on the importation of sports nutrition products, rest...

May 2015

$990.00


Sports Nutrition in South Africa

Sports Nutrition in South Africa

Despite the rise in obesity levels across the country, people are becoming increasingly aware of the concepts of health, wellness and fitness, and the related impact on one’s overall health. This is p...

May 2015

$990.00


Sports Drinks in Hungary

Sports Drinks in Hungary

Sports drinks faces decreasing popularity as the assortment of substitute products, mostly powder-based ones, becomes wider and more competitive. Total volume sales of sports drinks declined by 5% in ...

May 2015

$990.00


Sports Drinks in Indonesia

Sports Drinks in Indonesia

A healthy lifestyle trend continued in 2014. With an increasing number of the health-conscious population, products as well as services to cater to their needs are growing in number as well. Staying a...

May 2015

$990.00


Sports Nutrition in Uruguay

Sports Nutrition in Uruguay

As the development of new technologies and the maintenance of public health remain among the most important areas of strategic investment for the Uruguayan government, Uruguayans in general, especiall...

May 2015

$990.00


Sports Nutrition in Peru

Sports Nutrition in Peru

Sports nutrition experienced retail value growth of 3% in 2014, which is very low when compared with the 32% growth rate of 2013. The main reason for this stagnation is that the economy did not grow a...

May 2015

$990.00


Sports Nutrition in Germany

Sports Nutrition in Germany

Despite a decline in demand from consumers who engage in bodybuilding, which is the traditional consumer base for sports nutrition, the category registered a strong performance in 2014. Sports nutriti...

May 2015

$990.00


Sports Nutrition in Macedonia

Sports Nutrition in Macedonia

In 2014 sports nutrition achieved significant growth of 7% to reach sales of MKD70 million. Sports nutrition is a fairly underdeveloped consumer health category and in 2014 exhibited the highest growt...

May 2015

$990.00


Sports Nutrition in Vietnam

Sports Nutrition in Vietnam

Sports nutrition remained insignificant in the country at the end of 2014. Many consumers were still not aware of this product, its usage and benefits due to the lack of marketing activities. Thus, de...

May 2015

$990.00


Sports Nutrition in Singapore

Sports Nutrition in Singapore

Health-consciousness was prominent in Singapore, bolstered by the Government’s health campaigns such as the Lose to Win programme and the One Million KG Challenge introduced in 2014. Consumers were al...

May 2015

$990.00


Sports Drinks in Nigeria

Sports Drinks in Nigeria

Sports drinks continued to outperform energy drinks in 2014, posting total volume growth of 16%. This performance was a reflection of the growing gym and exercise culture among young professionals in ...

May 2015

$990.00


Sports Drinks in the United Kingdom

Sports Drinks in the United Kingdom

UK consumers are increasingly questioning the health benefits of sports drinks, with this scepticism being encouraged by strong media criticism of the product category. There is growing awareness of t...

May 2015

$990.00


1

3

4

...

Need help?

Not what you were looking for? Contact us and we'll help you, or ask us to call you back.

just-drinks homepage



Forgot your password?