Spirits in Bulgaria

Published: September 2013

Publisher: Euromonitor Plc

Product ref: 181426

Pages: 63

Format: PDF

Delivery: Immediate download

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Price: $ 900.00

Report description

Propensity to consume less but better quality on the part of the young urban consumers led to the flat development of spirits in Bulgaria. The largest cities Sofia, Varna, Plovdiv and Bourgas are the centres with most developed business activities and constitute 34% of the population of the country.

Euromonitor International's Spirits in Bulgaria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2008-2012), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: Brandy and Cognac, Liqueurs, Other Spirits, Rum, Tequila (and Mezcal), Whiskies, White Spirits.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Spirits market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of contents

Headlines
Trends
Production, Imports and Exports
Competitive Landscape
Prospects
Category Background
Vodka, Gin, Other Blended Scotch and Dark and White Rum Whisky Price Band Methodology
Summary 1 Benchmark Brands 2012
Category Data
Table 1 Sales of Spirits by Category: Total Volume 2007-2012
Table 2 Sales of Spirits by Category: Total Value 2007-2012
Table 3 Sales of Spirits by Category: % Total Volume Growth 2007-2012
Table 4 Sales of Spirits by Category: % Total Value Growth 2007-2012
Table 5 Sales of Spirits by On-trade vs Off-trade: Volume 2007-2012
Table 6 Sales of Spirits by On-trade vs Off-trade: Value 2007-2012
Table 7 Sales of Spirits by On-trade vs Off-trade: % Volume Growth 2007-2012
Table 8 Sales of Spirits by On-trade vs Off-trade: % Value Growth 2007-2012
Table 9 Sales of Dark Rum by Price Platform: % Total Volume 2007-2012
Table 10 Sales of White Rum by Price Platform: % Total Volume 2007-2012
Table 11 Sales of Other Blended Scotch Whisky by Price Platform: % Total Volume 2007-2012
Table 12 Sales of Gin by Price Platform: % Total Volume 2007-2012
Table 13 Sales of Vodka by Price Platform: % Total Volume 2007-2012
Table 14 Sales of Vodka by Flavoured vs Non-flavoured: % Total Volume 2007-2012
Table 15 GBO Company Shares of Spirits: % Total Volume 2008-2012
Table 16 NBO Company Shares of Spirits: % Total Volume 2008-2012
Table 17 LBN Brand Shares of Spirits: % Total Volume 2009-2012
Table 18 Production, Imports and Exports of Spirits: Total Volume 2006-2011
Table 19 Imports of Spirits by Country of Origin: Total Volume 2006-2011
Table 20 Imports of Spirits by Country of Origin: Total Value 2006-2011
Table 21 Exports of Spirits by Country of Destination: Total Volume 2006-2011
Table 22 Exports of Spirits by Country of Destination: Total Value 2006-2011
Table 23 Production, Imports and Exports of Brandy & Cognac: Total Volume 2006-2011
Table 24 Production, Imports and Exports of Liqueurs: Total Volume 2006-2011
Table 25 Production, Imports and Exports of Rum: Total Volume 2006-2011
Table 26 Production, Imports and Exports of Tequila: Total Volume 2006-2011
Table 27 Production, Imports and Exports of Whiskies: Total Volume 2006-2011
Table 28 Production, Imports and Exports of Gin: Total Volume 2006-2011
Table 29 Production, Imports and Exports of Vodka: Total Volume 2006-2011
Table 30 Production, Imports and Exports of Other Spirits: Total Volume 2006-2011
Table 31 Forecast Sales of Spirits by Category: Total Volume 2012-2017
Table 32 Forecast Sales of Spirits by Category: Total Value 2012-2017
Table 33 Forecast Sales of Spirits by Category: % Total Volume Growth 2012-2017
Table 34 Forecast Sales of Spirits by Category: % Total Value Growth 2012-2017
SIS Industries OOD in alcoholic drinks (Bulgaria)
Strategic Direction
Key Facts
Summary 2 SIS Industries OOD: Key Facts
Summary 3 SIS Industries OOD: Operational indicators
Company Background
Production
Competitive Positioning
Summary 4 SIS industries: Competitive Position 2012
SIS Industries OOD in alcoholic drinks (Bulgaria)
Strategic Direction
Key Facts
Summary 5 SIS Industries OOD: Key Facts
Summary 6 SIS Industries OOD: Operational indicators
Company Background
Production
Competitive Positioning
Summary 7 SIS industries: Competitive Position 2012
Vinprom Peshtera Ad in alcoholic drinks (Bulgaria)
Strategic Direction
Key Facts
Summary 8 Vinprom Peshtera AD: Key Facts
Summary 9 Vinprom Peshtera AD: Operational indicators
Company Background
Production
Competitive Positioning
Summary 10 Vinprom Peshtera AD: Competitive Position 2012
Executive Summary
alcoholic drinks Sales Recover Following the Crisis
the Launch of Low Alcohol Fruit Flavoured Beers Impacts the industry Structure
the Market Is Dominated by Three Multinational Companies
the Modern retailing Formats Develop on Account of the independent Small Grocers
Volume Growth To Improve Noticeably During the Forecast Period
Key Trends and Developments
Consumers' Propensity To Save Impacts alcoholic drinks Negatively
the alcoholic drinks Market To Become increasingly Segmented
Significance of the Non-retail Sector increases in the Shaky Economic Conditions
Key New Product Launches Bring More Flavours To the alcoholic drinks Market
Summary 11 Key New Product Developments 2011-2012
Specialist Retailers - Mitigated Success
Summary 12 Leading Specialist Retailers 2012
Market Merger and Acquisition Activity
Summary 13 Merger and Acquisition Activity 2011-2012
Market Background
Legislation
Table 35 Number of On-trade Establishments by Type 2007-2012
Taxation and Duty Bgnies
Table 36 Taxation and Duty BGNies on alcoholic drinks 2012
Table 37 Typical Wholesaler and Retailer Mark-ups by Sector 2012
Table 38 Selling Margin of a Typical Beer Brand 2012 incl Wholesaler
Table 39 Selling Margin of a Typical Beer Brand 2012 excl Wholesaler
Table 40 Selling Margin of a Typical Wine Brand 2012 incl Wholesaler
Table 41 Selling Margin of a Typical Wine Brand 2012 excl Wholesaler
Table 42 Selling Margin of a Typical Spirits Brand 2012 incl Wholesaler
Table 43 Selling Margin of a Typical Spirits Brand 2012 excl Wholesaler
Operating Environment
Contraband/parallel Trade
Duty Free
Cross-border/private Imports
Market indicators
Table 44 Retail Consumer Expenditure on alcoholic drinks 2007-2012
Market Data
Table 45 Sales of alcoholic drinks by Category: Total Volume 2007-2012
Table 46 Sales of alcoholic drinks by Category: Total Value 2007-2012
Table 47 Sales of alcoholic drinks by Category: % Total Volume Growth 2007-2012
Table 48 Sales of alcoholic drinks by Category: % Total Value Growth 2007-2012
Table 49 Sales of alcoholic drinks by Category by On-trade vs Off-trade: Volume 2012
Table 50 Sales of alcoholic drinks by Category by On-trade vs Off-trade: Value 2012
Table 51 Sales of alcoholic drinks by Category by On-trade vs Off-trade: % Volume 2012
Table 52 Sales of alcoholic drinks by Category by On-trade vs Off-trade: % Value 2012
Table 53 GBO Company Shares of alcoholic drinks: % Total Volume 2008-2012
Table 54 Distribution of alcoholic drinks by Format: % Off-trade Value 2007-2012
Table 55 Distribution of alcoholic drinks by Format by Category: % Off-trade Volume 2012
Table 56 Forecast Sales of alcoholic drinks by Category: Total Volume 2012-2017
Table 57 Forecast Sales of alcoholic drinks by Category: Total Value 2012-2017
Table 58 Forecast Sales of alcoholic drinks by Category: % Total Volume Growth 2012-2017
Table 59 Forecast Sales of alcoholic drinks by Category: % Total Value Growth 2012-2017
Definitions
Published Data Comparisons
Sources
Summary 14 Research Sources













Price: $ 900.00

Related research categories

By sector: Spirits

By market: Bulgaria (in Europe)