Market research: South America (page 3 of 39)

Sub categories: Argentina (133) | Bolivia (69) | Brazil (151) | Chile (130) | Colombia (136) | Ecuador (77) | Falkland Islands (8) | French Guiana (9) | Guyana (8) | Paraguay (35) | Peru (117) | Suriname (10) | Uruguay (72) | Venezuela (122)

1152 reports found (page 3 of 39)

Title

Date published

Price


Beer in Ecuador

Beer in Ecuador

Government strategies are affecting sales. In June 2013, the LOC (Organic Communication Law) was approved. It forbids the advertising of alcoholic drinks through mass media. In January 2014 the regula...

June 2015

$990.00


Alcoholic Drinks in Peru

Alcoholic Drinks in Peru

After a challenging 2013, where overall volume consumption of alcoholic drinks marginally declined due to the change in the taxing system which determined higher prices for consumers, in 2014, promoti...

June 2015

$2100.00


Spirits in Peru

Spirits in Peru

Premiumisation continued to be the most relevant trend in spirits in 2014. Within every socioeconomic segment, consumers are slowly trading up from economy brands to mid-income brands and from mid-pri...

June 2015

$990.00


Unión de Cervecerías Peruanas Backus & Johnston SAA in Alcoh

Unión de Cervecerías Peruanas Backus & Johnston SAA in Alcoholic Drinks (Peru)

The company plans to continue expanding its portfolio gradually with products that help to attract new consumers to its base. In addition, it will aggressively rely on marketing campaigns to maintain ...

June 2015

$572.00


Wine in Peru

Wine in Peru

Wine continued to develop at a healthy pace in 2014, favoured by the continued availability of a wider range of domestic and imported brands to choose from and frequent discounts at supermarkets/hyper...

June 2015

$990.00


Beer in Peru

Beer in Peru

Beer achieved 3% growth in total volume terms in 2014, in contrast with the 1% decline posted the previous year, as a consequence of the change in the taxing system, which determined that final prices...

June 2015

$990.00


Alcoholic Drinks in Chile

Alcoholic Drinks in Chile

Beer was the star performer in the Chilean alcoholic drinks market in 2014. Chilean women are increasingly fond of lager and are responsible for the dynamic growth rates seen within premium lagers. Ch...

June 2015

$2100.00


Alcoholic Drinks in Venezuela

Alcoholic Drinks in Venezuela

Alcoholic drinks suffered in 2014 due to limited product availability, especially in categories highly dependent on imported brands such as whiskies, wine, brandy, cognac and tequila. The supply of im...

June 2015

$2100.00


Spirits in Argentina

Spirits in Argentina

Imported alcoholic drinks continue to suffer government protectionism; therefore, multinationals have started to produce them locally. Consequently, in July 2014, Pernod Ricard Argentina SA agreed wit...

June 2015

$990.00


RPB SA in Alcoholic Drinks (Argentina)

RPB SA in Alcoholic Drinks (Argentina)

RPB maintains the strategy which made it successful: low advertising and marketing expenditure and low price. In the scenario in which consumers prefer premium products over economy offerings, this st...

June 2015

$572.00


Rtds/High-Strength Premixes in Peru

Rtds/High-Strength Premixes in Peru

RTDs declined by 1% in total volume terms in 2014, a more moderate decrease than the one posted the previous year. There are two opposing forces explaining this scenario. On the one hand, spirit-based...

June 2015

$990.00


Beer in Bolivia

Beer in Bolivia

Beer contraband intensified in 2014, especially with products from neighbouring countries like Argentina and Brazil. Beer companies are impacted by the large presence of brands that are brought throug...

June 2015

$990.00


Opal Ltda in Alcoholic Drinks (Bolivia)

Opal Ltda in Alcoholic Drinks (Bolivia)

Opal is expected to continue to strive to bring to its clients high-quality and globally known brands alongside strongly positioned domestic brands. Over the review period the company expanded its por...

June 2015

$572.00


Santiago Queirolo SA in Alcoholic Drinks (Peru)

Santiago Queirolo SA in Alcoholic Drinks (Peru)

Santiago Queirolo SA aims to maintain its leading position in Peru within wine and Pisco. The company is expected to offer premium wine alternatives for domestic and international consumers....

June 2015

$572.00


Distribuidora Almendariz SAC in Alcoholic Drinks (Peru)

Distribuidora Almendariz SAC in Alcoholic Drinks (Peru)

Distribuidora Almendariz plans to expand its range of products to cater to consumers with different preferences within high and middle-income segments. In addition, the company will continue to offer ...

June 2015

$572.00


Dayche SA in Alcoholic Drinks (Argentina)

Dayche SA in Alcoholic Drinks (Argentina)

The company will concentrate on opening stores in fashionable places in Buenos Aires and surrounding areas, such as Palermo, Recoleta and Pilar, as well as in the country’s interior, with the aim of i...

June 2015

$572.00


Llorente y Cía SA, J in Alcoholic Drinks (Argentina)

Llorente y Cía SA, J in Alcoholic Drinks (Argentina)

Llorente is trying to improve the positioning of its products by changing, for example, the packaging of its El Elegido de los Criadores brand as a means to profiting from the trend towards consuming ...

June 2015

$572.00


Cider/Perry in Argentina

Cider/Perry in Argentina

Cider/perry saw slow growth during 2014 due to the strong advance of other sparkling wine, vermouth and bitters consumption....

June 2015

$990.00


Cider/Perry in Bolivia

Cider/Perry in Bolivia

Cider/perry in Bolivia posted slow growth in 2014 due to the impact of contraband and its seasonal consumption. Bolivians usually drink cider/perry during the months of November through January. Consu...

June 2015

$990.00


Wine in Argentina

Wine in Argentina

Wine sales decreased by 3% in total volume terms in 2014, a greater fall compared to the 1% CAGR decline over the review period as a whole. The main reason for the difference in performance is the fac...

June 2015

$990.00


Alcoholic Drinks in Bolivia

Alcoholic Drinks in Bolivia

Increasing penetration of large categories, tax increases and rising contraband continue to negatively impact the alcoholic drinks market in Bolivia, where it is impacted by the increased presence of ...

June 2015

$2100.00


FeCoVitA Coop Ltda in Alcoholic Drinks (Argentina)

FeCoVitA Coop Ltda in Alcoholic Drinks (Argentina)

FeCoVitA is focusing more on positioning its products in higher segments. As a consequence, it is developing its Estancia Mendoza line, which is positioned as a premium product, and maintaining advert...

June 2015

$572.00


Grupo Peñaflor SA in Alcoholic Drinks (Argentina)

Grupo Peñaflor SA in Alcoholic Drinks (Argentina)

The company continued expanding in the wine industry with the acquisition of Süter winery in December 2012. Grupo Peñaflor has encouraged a leading role with the development of new wine products aimed...

June 2015

$572.00


Beer in Argentina

Beer in Argentina

Beer consumption decreased for the third consecutive year in 2014 affected by the increasingly competitive wine industry. Domestic mainstream and economy beers are suffering from high promotion and ad...

June 2015

$990.00


Cervecería Boliviana Nacional SA in Alcoholic Drinks (Bolivi

Cervecería Boliviana Nacional SA in Alcoholic Drinks (Bolivia)

Cervecería Boliviana Nacional aims to continue to lead alcoholic drinks in Bolivia by offering a variety of products within beer. Through the extension of its brands the company aims to reach differen...

June 2015

$572.00


Wine in Bolivia

Wine in Bolivia

In 2014, wine suffered as a consequence of contraband. Domestic companies’ efforts to improve the consumption of their brands were impacted by the availability of brands that are brought informally in...

June 2015

$990.00


Alcoholic Drinks in Argentina

Alcoholic Drinks in Argentina

The increasing macroeconomic instability of the Argentinian economy has negatively affected the alcoholic drinks industry. Double-digit inflation, import restrictions and a continuous decrease in the ...

June 2015

$2100.00


D&M Bolivia Ltda in Alcoholic Drinks (Bolivia)

D&M Bolivia Ltda in Alcoholic Drinks (Bolivia)

Distribución & Mercadeo (D&M) is the third most important player in alcoholic drinks in Bolivia. The company aims to maintain its position as a strong player whilst conquering new segments of consumer...

June 2015

$572.00


Rtds/High-Strength Premixes in Bolivia

Rtds/High-Strength Premixes in Bolivia

Young drinkers in Bolivia continue to be the key target of RTDs/high-strength premixes. Because of their limited budgets they tend to prefer these types of alcoholic drinks. As a response, companies o...

June 2015

$990.00


Spirits in Bolivia

Spirits in Bolivia

Spirits are highly impacted by contraband in Bolivia in 2014. The favourable exchange rate of neighbouring countries encourages this activity. Most products within spirits suffer from contraband’s low...

June 2015

$990.00


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