Market research: Serbia

23 reports found

Title

Date published

Price


Cider/Perry in Serbia

Cider/Perry in Serbia

Cider/perry is mostly consumed by women in Serbia. Men tend to see cider/perry as drinks for women. They are deterred by significantly higher unit prices compared with beer. Nonetheless, cider/perry w...

June 2018

$990.00


Beer in Serbia

Beer in Serbia

Over the review period, Serbia witnessed the mass penetration of craft beer. New developments in 2017 included significantly improved distribution and the appearance of new brands or brand extensions....

June 2018

$990.00


Rtds/High-Strength Premixes in Serbia

Rtds/High-Strength Premixes in Serbia

The on-trade channel continued to see the fastest volume sales growth in 2017, although it lagged far behind the off-trade channel in actual sales terms. There was an improved offer of RTDs/high-stren...

June 2018

$990.00


Alcoholic Drinks in Serbia

Alcoholic Drinks in Serbia

Alcoholic drinks stabilised to record slight total volume sales growth in 2016 and 2017. Cider/perry, non alcoholic beer and non-grape wine posted fast growth in 2017, albeit from low a sales base, wh...

June 2018

$2100.00


Wine in Serbia

Wine in Serbia

Many Serbian consumers benefited from the general improvement in economic conditions during 2017, as the country recorded healthy real GDP growth. This encouraged some consumers to spend more on wine ...

June 2018

$990.00


Spirits in Serbia

Spirits in Serbia

“Other” spirits (rachiu/rakija) held the highest total volume share in spirits throughout the review period. These products are highly popular due to a very long tradition of consumption in Serbia. Li...

June 2018

$990.00


Serbia and Montenegro - ISA Country Report

Serbia and Montenegro - ISA Country Report

Each ISA Country Report contains detailed economic data and forecasts, analysis of trade and investment opportunities and coverage of the key political issues facing the country. Moreover, each ISA C...

May 2018

$99.00


Carbonates in Serbia

Carbonates in Serbia

Even though general economic conditions did somewhat improve in Serbia in 2017, many consumers still felt the negative effects of the long-lasting economic crisis and the Serbian government’s austerit...

March 2018

$990.00


Concentrates in Serbia

Concentrates in Serbia

Powder concentrates performed exceptionally well in 2017 in Serbia, in both off-trade value and RTD volume terms. On-trade sales remained negligible. One of the main reasons why powder concentrates co...

March 2018

$990.00


Bottled Water in Serbia

Bottled Water in Serbia

All subcategories within bottled water in Serbia saw unit prices increase in 2017. This compensated for the volume decline that was observed in most segments. Falling volumes were due to several facto...

March 2018

$990.00


Sports Drinks in Serbia

Sports Drinks in Serbia

An increasing number of people are taking part in recreational sports activities in Serbia, especially younger urban individuals of both sexes. Many of them realise the importance of staying hydrated ...

March 2018

$990.00


RTD Tea in Serbia

RTD Tea in Serbia

RTD tea saw a much better performance in off-trade current value terms than was the case in off-trade volume terms. This was a consequence of a visible rise in average unit price that occurred in 2017...

March 2018

$990.00


Energy Drinks in Serbia

Energy Drinks in Serbia

There were many innovations seen over 2014-2016 within energy drinks in Serbia and the trend continued in 2017. Red Bull Summer Edition was launched in 2017 as well as several innovations in terms of ...

March 2018

$990.00


RTD Coffee in Serbia

RTD Coffee in Serbia

Serbian consumers are very sensitive when it comes to coffee consumption, because coffee-drinking culture is very important in the country. Drinking coffee with neighbours and friends or family is a v...

March 2018

$990.00


Juice in Serbia

Juice in Serbia

In 2017, all other subcategories within juice, except 100% juice, recorded negative value growth in off-trade terms. This indicates that consumers are switching towards 100% juice products due to thei...

March 2018

$990.00


Soft Drinks in Serbia

Soft Drinks in Serbia

Most categories within soft drinks in Serbia recorded a negative volume performance in 2017. Some, such as bottled water and to a certain degree juice, started to feel the negative effects of saturati...

March 2018

$2100.00


Hot Drinks in Serbia

Hot Drinks in Serbia

In 2017, hot drinks in Serbia recorded decline in retail volume terms, which was primarily due to the poor performance by the most important and by far the largest category of coffee. On its own accou...

February 2018

$2100.00


Other Hot Drinks in Serbia

Other Hot Drinks in Serbia

Other plant-based hot drinks remained fairly popular in Serbia in 2017. These products, primarily brands such as Inka, Bio Kafa and Cikorija, have been considered good substitutes for coffee for decad...

February 2018

$990.00


Coffee in Serbia

Coffee in Serbia

Fresh coffee in Serbia has started to feel the negative effects of saturation during the review period and the trend continued in 2017. This is most evident in the fact that fresh coffee recorded a de...

February 2018

$990.00


Tea in Serbia

Tea in Serbia

It was a longstanding custom in Serbia that most people would only drink tea when they were ill, such as when suffering from a cold. However, this has been slowly changing over the last decade and in ...

February 2018

$990.00


Quarterly Beverage Tracker Fourth Quarter 2017: Serbia

Quarterly Beverage Tracker Fourth Quarter 2017: Serbia

GlobalData’s Serbia Quarterly Beverage Tracker Q4-17 covering soft drinks, dairy drinks, hot drinks and alcoholic drinks is an essential tool for keeping up-to-date with the latest industry performanc...

February 2018

$1645.00


Sports Nutrition in Serbia

Sports Nutrition in Serbia

Sports nutrition products have very specific distribution in Serbia, which is vastly different from other consumer health categories. While most OTC products are sold through chemists/pharmacies, spor...

October 2017

$990.00


Quarterly Beverage Tracker Third Quarter 2017: Serbia

Quarterly Beverage Tracker Third Quarter 2017: Serbia

GlobalData’s Serbia Quarterly Beverage Tracker Q3-17 covering soft drinks, dairy drinks, hot drinks and alcoholic drinks is an essential tool for keeping up-to-date with the latest industry performanc...

October 2017

$1645.00


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