Rtds/High-Strength Premixes in Cameroon

Published: October 2013

Publisher: Euromonitor Plc

Product ref: 183194

Pages: 24

Format: PDF

Delivery: Immediate download

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Price: $ 900.00

Report description

In 2012, the leading players in RTDs/high-strength premixes continued to invest in event-based promotional activities to strengthen demand for their products amongst key target groups, targeting young adults, primarily women.

Euromonitor International's RTDs/High-Strength Premixes in Cameroon report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2008-2012), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: High-Strength Premixes, RTDs.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the RTDs/High-Strength Premixes market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of contents

Headlines
Trends
Production, Imports and Exports
Competitive Landscape
Prospects
Category Data
Table 1 Sales of RTDS/high-strength premixes by Category: Total Volume 2007-2012
Table 2 Sales of RTDS/high-strength premixes by Category: Total Value 2007-2012
Table 3 Sales of RTDS/high-strength premixes by Category: % Total Volume Growth 2007-2012
Table 4 Sales of RTDS/high-strength premixes by Category: % Total Value Growth 2007-2012
Table 5 Sales of RTDS/high-strength premixes by On-trade vs Off-trade: Volume 2007-2012
Table 6 Sales of RTDS/high-strength premixes by On-trade vs Off-trade: Value 2007-2012
Table 7 Sales of RTDS/high-strength premixes by On-trade vs Off-trade: % Volume Growth 2007-2012
Table 8 Sales of RTDS/high-strength premixes by On-trade vs Off-trade: % Value Growth 2007-2012
Table 9 GBO Company Shares of RTDS/high-strength premixes: % Total Volume 2008-2012
Table 10 NBO Company Shares of RTDS/high-strength premixes: % Total Volume 2008-2012
Table 11 LBN Brand Shares of RTDS/high-strength premixes: % Total Volume 2009-2012
Table 12 Forecast Sales of RTDS/high-strength premixes by Category: Total Volume 2012-2017
Table 13 Forecast Sales of RTDS/high-strength premixes by Category: Total Value 2012-2017
Table 14 Forecast Sales of RTDS/high-strength premixes by Category: % Total Volume Growth 2012-2017
Table 15 Forecast Sales of RTDS/high-strength premixes by Category: % Total Value Growth 2012-2017
Brasseries Du Cameroun in alcoholic drinks (Cameroon)
Strategic Direction
Key Facts
Summary 1 Brasseries du Cameroun: Key Facts
Summary 2 Brasseries du Cameroun: Operational Indicators 2010-2012
Company Background
Production
Competitive Positioning
Summary 3 Brasseries du Cameroun: Competitive Position 2012
Guinness Cameroon SA in alcoholic drinks (Cameroon)
Strategic Direction
Key Facts
Summary 4 Guinness Cameroon SA: Key Facts
Company Background
Competitive Positioning
Summary 5 Guinness Cameroon SA: Competitive Position 2012
Executive Summary
alcoholic drinks Continues To Perform Well in 2012
Corporate Social Responsibility Remains A Key Activity for Players
Brasseries Du Cameroun Continues To Dominate Volume Sales
Rising Prices of Beer Affect On-trade Consumption
Continuous Growth Is Projected for alcoholic drinks Over the Forecast Period
Market Background
Legislation
Taxation and Duty Levies
Summary 6 Taxation and Duty Levies on alcoholic drinks 2012
Table 16 Typical Wholesaler and Retailer Off-trade Mark-ups by Selected Sectors 2012
Table 17 Selling Margin of a Typical Beer Brand 2012
Table 18 Selling Margin of a Typical Imported Wine Brand 2012
Table 19 Selling Margin of a Typical Imported Spirits Brand 2012
Operating Environment
Key New Product Launches
Summary 7 Key New Product Developments 2012
Market Indicators
Table 20 Retail Consumer Expenditure on alcoholic drinks 2007-2012
Market Data
Table 21 Sales of alcoholic drinks by Category: Total Volume 2007-2012
Table 22 Sales of alcoholic drinks by Category: Total Value 2007-2012
Table 23 Sales of alcoholic drinks by Category: % Total Volume Growth 2007-2012
Table 24 Sales of alcoholic drinks by Category: % Total Value Growth 2007-2012
Table 25 Sales of alcoholic drinks by Category by On-trade vs Off-trade: Volume 2012
Table 26 Sales of alcoholic drinks by Category by On-trade vs Off-trade: Value 2012
Table 27 Sales of alcoholic drinks by Category by On-trade vs Off-trade: % Volume 2012
Table 28 Sales of alcoholic drinks by Category by On-trade vs Off-trade: % Value 2012
Table 29 GBO Company Shares of alcoholic drinks: % Total Volume 2008-2012
Table 30 Distribution of alcoholic drinks by Format: % Off-trade Value 2007-2012
Table 31 Distribution of alcoholic drinks by Format by Category: % Off-trade Volume 2012
Table 32 Forecast Sales of alcoholic drinks by Category: Total Volume 2012-2017
Table 33 Forecast Sales of alcoholic drinks by Category: Total Value 2012-2017
Table 34 Forecast Sales of alcoholic drinks by Category: % Total Volume Growth 2012-2017
Table 35 Forecast Sales of alcoholic drinks by Category: % Total Value Growth 2012-2017
Sources
Summary 8 Research Sources













Price: $ 900.00

Related research categories

By sector: Ready-to-drink

By market: Cameroon (in Africa)