Market research: Romania (page 1 of 2)
Title | Date published | Price |
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Wine in Romania The increase in wine sales in 2016 was fuelled by the economic recovery and low level of inflation, with both factors leading to higher purchasing power. Romania continues to be a top global producer ... |
June 2017 |
$990.00 |
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Rtds/High-Strength Premixes in Romania Rtds/High-Strength Premixes in Romania RTDs/high-strength premixes remained a minor category within alcoholic drinks in Romania in 2016, with such products perceived as being overly sophisticated and expensive. The decline in total volume ... |
June 2017 |
$990.00 |
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Spirits in Romania The good performance of spirits in 2016 was the result of the reduction of excise tax starting in September 2015 and the lowering of VAT from 24% to 20%. The decrease of average unit prices was linked... |
June 2017 |
$990.00 |
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Cider/Perry in Romania Cider has always been present in Romania as a homemade product and was even sold to a low extent in certain areas. However, in 2014 the Romanian government regulated the manufacturing of cider, thus r... |
June 2017 |
$990.00 |
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Murfatlar Romania SA in Alcoholic Drinks (Romania) Murfatlar Romania SA in Alcoholic Drinks (Romania) After leading sales for most of the review period, Murfatlar Romania now ranks second within wine. However, the company still benefits from strong awareness of its products, although sales have been h... |
June 2017 |
$150.00 |
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Prodal '94 SRL in Alcoholic Drinks (Romania) Prodal '94 SRL in Alcoholic Drinks (Romania) Prodal ‘94 is the leading white spirits producer in Romania, with its flagship brands (Stalinskaya in vodka and Wembley Dry Gin in gin) maintaining their strong positions over the review period due to... |
June 2017 |
$150.00 |
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Alcoholic Drinks in Romania After a rollercoaster review period affected by the European financial crisis, the Romanian economy has started to grow again. The same is true for the alcoholic drinks industry, which experienced maj... |
June 2017 |
$2100.00 |
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Alexandrion Group Romania SRL in Alcoholic Drinks (Romania) Alexandrion Group Romania SRL in Alcoholic Drinks (Romania) Alexandrion Group Romania SRL is one of the top players in spirits in Romania. The company has fuelled the development of a visible brandy market in the country, accounting for over half of sales in t... |
June 2017 |
$150.00 |
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Beer in Romania With the rise of craft beer, Romania now also houses numerous craft brands of varying quality. These brands are scattered around the country, with a large share being present in Bucharest. However, on... |
June 2017 |
$990.00 |
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Vinexpert SRL in Alcoholic Drinks (Romania) Vinexpert SRL in Alcoholic Drinks (Romania) Vinexpert continues to focus on intensive, rather than extensive, retailing of wine, with the company winning eight gold medals and seven silver medals for being the best wine importer in Romania. In ... |
June 2017 |
$150.00 |
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Fortified/Functional Beverages in Romania Fortified/Functional Beverages in Romania Energy drinks continued to drive sales within FF beverages in 2016. The category is highly popular among children, teenagers and busy professionals due to the high caffeine content of its products. A ... |
May 2017 |
$990.00 |
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Naturally Healthy Beverages in Romania Naturally Healthy Beverages in Romania Bottled water dominates sales of naturally healthy beverages in Romania, accounting for 83% of value sales in the category. Compared with Western Europe, where bottled water accounted for 50% of value... |
May 2017 |
$990.00 |
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Organic Beverages in Romania As 100% non-organic juice is barely established in Romania due to high unit prices and the fact that most of the country’s population has connections to rural areas or other access to fresh fruit to m... |
May 2017 |
$990.00 |
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Better For You Beverages in Romania Better For You Beverages in Romania As reduced sugar cola carbonates and reduced caffeine coffee carbonates are the main categories driving sales in better-for-you beverages, sales in other categories remain insignificant due to low lev... |
May 2017 |
$990.00 |
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Romania - ISA Country Report This report contains detailed forecasts and analysis for Romania, including trade and investment analysis, economic forecasts, political risk assessments and demographic trend analysis. Each ISA Coun... |
March 2017 |
$99.00 |
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Sports Drinks in Romania Sports drinks continued to be considered as a niche category in 2016 due to its high unit price and perceived low benefit for the end consumer. While some demand amongst the younger, active population... |
February 2017 |
$990.00 |
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Energy Drinks in Romania Even though Red Bull holds a solid position within energy drinks, private label by Kaufland and Carrefour are growing strongly due to lower unit prices. Compared to other soft drinks, energy drinks ha... |
February 2017 |
$990.00 |
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Juice Market in Romania to 2021 - Market Size, Development, Juice Market in Romania to 2021 - Market Size, Development, and Forecasts The report Juice Market in Romania to 2021 - Market Size, Development, and Forecasts offers the most up-to-date industry data on the actual market situation, and future outlook for juice in Romania.... |
February 2017 |
$523.70 |
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Carpathian Springs SA in Soft Drinks (Romania) Carpathian Springs SA in Soft Drinks (Romania) Carpathian Springs SA’s brand Aqua Carpatica is one of the few mineral waters packaged in a modern bottle that stands out from the appearance of its competitors. This attracts young consumers and curi... |
February 2017 |
$150.00 |
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Spirit Market in Romania to 2021 - Market Size, Development, Spirit Market in Romania to 2021 - Market Size, Development, and Forecasts The report Spirit Market in Romania to 2021 - Market Size, Development, and Forecasts offers the most up-to-date industry data on the actual market situation, and future outlook for spirits in Romania... |
February 2017 |
$523.70 |
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Laboratoarele Fares Biovital SRL in Hot Drinks (Romania) Laboratoarele Fares Biovital SRL in Hot Drinks (Romania) Laboratoarele Fares Biovital SRL is expected to improve its communication to consumers and to invest in marketing strategies aimed at securing its leading place in tea sales in Romania.... |
February 2017 |
$150.00 |
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Hot Drinks in Romania Hot drinks in Romania continued to be represented mainly by coffee and tea in 2016, while other hot drinks accounted for only a marginal share. Coffee declined in terms of off-trade value sales, in sp... |
February 2017 |
$2100.00 |
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RTD Tea in Romania RTD tea is popular amongst the younger demographic in urban areas preferring Nestea in 0.5-litre bottles; they are key for the leading player. RTD tea is generally used as an alternative to carbonates... |
February 2017 |
$990.00 |
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Coffee in Romania Coffee off-trade sales reached 32,300 tonnes in 2016 thanks to volume growth of 3%. Volume sales developed positively given that prices started declining in 2015 when legislation forced the VAT rate d... |
February 2017 |
$990.00 |
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Other Hot Drinks in Romania Other hot drinks registered a high level of sales in 2016, especially in volume terms, as price decreases favoured the consumption of chocolate-based flavoured powder drinks. The other hot drinks cate... |
February 2017 |
$990.00 |
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Soft Drinks in Romania Romania is one of the fastest growing economies within the European Union and growth is mainly fuelled by domestic consumption. Recovery after a tough financial crisis has led to continuously growing ... |
February 2017 |
$2100.00 |
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European Drinks SA in Soft Drinks (Romania) European Drinks SA in Soft Drinks (Romania) European Drinks SA holds a solid position within Romanian soft drinks, ranking fourth in off-trade value terms, just behind Quadrant-Amroq Beverages SA. Its brands Adria and Frutti Fresh have deep roo... |
February 2017 |
$150.00 |
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RTD Coffee in Romania RTD coffee enjoys limited popularity amongst Romanian consumers, which is attributed to its extremely high unit price reaching RON28 per litre. Compared to highly popular regular coffee, RTD coffee is... |
February 2017 |
$990.00 |
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Concentrates in Romania Concentrates is a popular category in Romania; however, its popularity is not reflected by sales as homemade liquid concentrates from fruits are widely consumed. Consumers turn to concentrates in case... |
February 2017 |
$990.00 |
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Romaqua Group SA in Soft Drinks (Romania) Romaqua Group SA in Soft Drinks (Romania) Romaqua Group SA is the leading player of bottled water in Romania with its high-profile Borsec brand, which is widely distributed throughout the entire country. The company will continue to secure it... |
February 2017 |
$150.00 |
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