Quarterly Beverage Tracker Third Quarter 2017: Italy

Quarterly Beverage Tracker Third Quarter 2017: Italy

Published: October 2017
Publisher: GlobalData
Product ref: 288683
Pages: 28
Format: PDF
Delivery: By product vendor

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GlobalData’s Italy Quarterly Beverage Tracker Q3-17 covering soft drinks, dairy drinks, hot drinks and alcoholic drinks is an essential tool for keeping up-to-date with the latest industry performance and developments on a quarterly basis, covering:

• Top line consumption volumes for Q3-2017 vs Q3-2016, moving annual totals (MAT), full year 2016 provisional data and 2017 forecasts for all beverage categories.
• Carbonates consumption data for Q3-2017 vs Q3-2016, moving annual totals (MAT), full year 2016 provisional data and 2017 forecasts split by regular vs low calorie, and key flavor.
• An economic mood indicator with an at a glance assessment of industry confidence levels, private label performance vs brands and price trends.
• Insightful and valuable analysis of the drivers behind the latest quarterly trends and assumptions for full year 2017.


• In Q2-17, GDP grew by 0.4% compared to Q1-17. The Bank of Italy forecast GDP to rise at a faster pace in Q3-17, thanks to the expansion in the service sector and in the non-construction industry
• Employment prospects are improving, particularly among young people, with youth unemployment in August down 2.2 percentage points compared to a year ago
• Although consumers remained very pessimistic in July 2017, consumer confidence registered an upswing of nearly 10 index points during the remainder of Q3-17
• Sales of soft drinks grew by over 5% during the quarter, principally driven, once again, by strong gains in packaged water, largely thanks to the favorable climatic conditions during July and August
• Sales of alcoholic drinks grew by 2%, largely thanks to the positive performance of beer, with demand boosted by the above average temperatures during July and August and the improving macro-economic environment
• Sales of dairy drinks decreased by 3%, mainly due to seasonal trends and the overall structural reduction in consumption of dairy drinks, in particular standard white milk

Reasons to buy

• Gain an in-depth understanding of the most up-to-date trends in the Italy beverage industry to support and enhance your strategic planning.
• Investigate the latest quarterly and emerging annual trends in Italy to back your marketing initiatives.
• Analyze the latest beverage category 2017 forecast projections to make well-informed decisions on the outlook in the marketplace for your company.
• View a selection of the key quarterly new soft drinks product launches and identify competitor activity.
• Access a quarterly Special Focus on a current industry ‘hot topic’ offering qualitative insight from local consultants to determine opportunities for product innovation.

Price: $1645.00

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Related research categories

By sector: Markets, General drinks

By market: Italy (in Europe)

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