Quarterly Beverage Tracker Fourth Quarter 2017: Portugal

Quarterly Beverage Tracker Fourth Quarter 2017: Portugal

Published: February 2018
Publisher: GlobalData
Product ref: 293541
Pages: 24
Format: PDF
Delivery: By product vendor

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Price: $1645.00

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Summary

GlobalData’s Portugal Quarterly Beverage Tracker Q4-17 covering soft drinks, dairy drinks, hot drinks and alcoholic drinks is an essential tool for keeping up-to-date with the latest industry performance and developments on a quarterly basis, covering:

• Top line consumption volumes for Q4-2017 vs Q4-2016, moving annual totals (MAT), full year 2016 provisional data and 2017 forecasts for all beverage categories.
• Carbonates consumption data for Q4-2017 vs Q4-2016, moving annual totals (MAT), full year 2016 provisional data and 2017 forecasts split by regular vs low calorie, and key flavor.
• An economic mood indicator with an at a glance assessment of industry confidence levels, private label performance vs brands and price trends.
• Insightful and valuable analysis of the drivers behind the latest quarterly trends and assumptions for full year 2017.

Scope

• An improving economy with growing GDP saw a greater number of visitors to Horeca outlets and an increase in frequency of visits
• Consumption trends in Q4-17 were directly influenced by the sugar tax implemented in February. As with the annual results, this was mainly evidenced in the on-premise channel
• Consumers continued to focus on the health and wellness trend, evidenced in a migration of consumption between regular presentations and those without calories
• Off-premise prices increased for categories impacted by the sugar tax

Reasons to buy

• Gain an in-depth understanding of the most up-to-date trends in the Portugal beverage industry to support and enhance your strategic planning.
• Investigate the latest quarterly and emerging annual trends in Portugal to back your marketing initiatives.
• Analyze the latest beverage category 2017 forecast projections to make well-informed decisions on the outlook in the marketplace for your company.
• View a selection of the key quarterly new soft drinks product launches and identify competitor activity.
• Access a quarterly Special Focus on a current industry ‘hot topic’ offering qualitative insight from local consultants to determine opportunities for product innovation.

Price: $1645.00

Don't worry. No payment is taken yet

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Related research categories

By sector: Markets, General drinks

By market: Portugal (in Europe)


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