Quarterly Beverage Tracker First Quarter 2017: Croatia

Quarterly Beverage Tracker First Quarter 2017: Croatia

Published: May 2017
Publisher: GlobalData
Product ref: 285230
Pages: 25
Format: PDF
Delivery: By product vendor

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GlobalData’s Croatia Quarterly Beverage Tracker Q1-17 covering soft drinks, dairy drinks, hot drinks and alcoholic drinks is an essential tool for keeping up-to-date with the latest industry performance and developments on a quarterly basis, covering:

• Top line consumption volumes for Q1-2017 vs Q1-2016, moving annual totals (MAT), full year 2016 provisional data and 2017 forecasts for all beverage categories.
• Carbonates consumption data for Q1-2017 vs Q1-2016, moving annual totals (MAT), full year 2016 provisional data and 2017 forecasts split by regular vs low calorie, and key flavor.
• An economic mood indicator with an at a glance assessment of industry confidence levels, private label performance vs brands and price trends.
• Insightful and valuable analysis of the drivers behind the latest quarterly trends and assumptions for full year 2017.


• The recovery of the economy, which started in 2016, finally begun to translate into higher beverage consumption at the start of 2017 but overall quarterly results remain negative
• The crisis in Agrokor, brand owner of the leading retail chain Konzum, in the second half of February halted the recovery of the market; as Agrokor is a key wholesaler in off- and on-trade, the whole economy has been impacted by this crisis. Many smaller companies ceased supplying to Agrokor, causing a lower performance in Q1-17
• The largest domestic player, Jamnica (part of Agrokor), also performed poorly
• Podravka (leading soft drinks brand) ceased trading and sold its business in Q4-16, to Radenska. The new owners have not yet started to operate with ex-Podravka brands
• Weather conditions were colder than average for the quarter, negatively impacting consumption of the larger categories.

Reasons to buy

• Gain an in-depth understanding of the most up-to-date trends in the Croatia beverage industry to support and enhance your strategic planning.
• Investigate the latest quarterly and emerging annual trends in Croatia to back your marketing initiatives.
• Analyze the latest beverage category 2017 forecast projections to make well-informed decisions on the outlook in the marketplace for your company.
• View a selection of the key quarterly new soft drinks product launches and identify competitor activity.
• Access a quarterly Special Focus on a current industry ‘hot topic’ offering qualitative insight from local consultants to determine opportunities for product innovation.

Price: $1645.00

Don't worry. No payment is taken yet

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Related research categories

By sector: Markets, General drinks

By market: Croatia (in Europe)

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