InBev Italia srl in Alcoholic Drinks (Italy)

Published: September 2013

Publisher: Euromonitor Plc

Product ref: 180704

Pages: 2

Format: PDF

Delivery: Immediate download

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Price: $ 150.00

Report description

InBev Italia’s strategy for the forecast period will be to continue its occasion-based marketing, and to promote its products. The company will concentrate its efforts on meeting consumers’ expectations and adapting to the evolution of consumers’ drinking habits. The trend towards increased home consumption of premium products, focusing on the correct distribution channels, will play to the company’s strengths.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Alcoholic Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of contents

Strategic Direction
Key Facts
Summary 1 Interbrew Italia SpA: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Inbev Italia SRL: Competitive Position 2012













Price: $ 150.00

Related research categories

By company: Anheuser-Busch InBev