Market research: Hungary (page 1 of 2)

39 reports found (page 1 of 2)

Title

Date published

Price


Hungary - ISA Country Report

Hungary - ISA Country Report

This report contains detailed forecasts and analysis for Hungary, including trade and investment analysis, economic forecasts, political risk assessments and demographic trend analysis. Each ISA Coun...

March 2017

$99.00


Sió-Eckes Kft in Soft Drinks (Hungary)

Sió-Eckes Kft in Soft Drinks (Hungary)

Sió-Eckes is the largest producer of juice soft drinks with its well-known domestic Sió and premium-quality international Hohes-C and Granini brands. Beside its good- and premium- quality juices the c...

February 2017

$150.00


Dreher Sörgyárak Zrt in Alcoholic Drinks (Hungary)

Dreher Sörgyárak Zrt in Alcoholic Drinks (Hungary)

Dreher Sörgyárak plans to strengthen its leading position in beer manufacturing by producing and distributing good-quality lager in every price segment. It is striving to expand its consumer base by o...

June 2017

$150.00


Roust Hungary Kft in Alcoholic Drinks (Hungary)

Roust Hungary Kft in Alcoholic Drinks (Hungary)

Roust Hungary plans to expand its share in spirits by focusing on the promotion of its most popular strategic brands, both off-trade and on-trade. The company is expanding its imported product portfol...

June 2017

$150.00


Varga Pincészet Kft in Alcoholic Drinks (Hungary)

Varga Pincészet Kft in Alcoholic Drinks (Hungary)

Varga Pincészet is planning to expand its own grape production and wine-making facilities, whilst also buying more grapes from surrounding vineyards in the wine region. The company will continue to de...

June 2017

$150.00


Herbária Zrt in Hot Drinks (Hungary)

Herbária Zrt in Hot Drinks (Hungary)

Herbária intends to retain its position as the leading player in fruit/herbal tea by responding to changing trends caused by growing consumer health awareness. The company aims to continuously widen i...

January 2017

$150.00


Mocca Negra Zrt in Hot Drinks (Hungary)

Mocca Negra Zrt in Hot Drinks (Hungary)

The domestic player Mocca Negra aims to develop its product portfolio and extend its mainstream Bravos brand into the premium segment. The company is positioning Bravos as an affordably-priced high-qu...

January 2017

$150.00


Tutti Élelmiszeripari Kft in Hot Drinks (Hungary)

Tutti Élelmiszeripari Kft in Hot Drinks (Hungary)

The main strategy is to offer innovative, high-quality, but affordably-priced instant hot drinks in the retail and foodservice channels. The company also strives to become a leading supplier of powder...

January 2017

$150.00


Magyarvíz Kft in Soft Drinks (Hungary)

Magyarvíz Kft in Soft Drinks (Hungary)

Magyarvíz is focusing on gaining a higher value share in bottled water with continuous product development and by following current trends to satisfy the needs of middle-earning consumers. The company...

February 2017

$150.00


Márka Kft in Soft Drinks (Hungary)

Márka Kft in Soft Drinks (Hungary)

The brand of Márka that has the same name as the company is one of the oldest carbonates brands in Hungary with a long tradition. In the late 1990s the brand became outdated and less fashionable than ...

February 2017

$150.00


Maspex Olympos Kft in Soft Drinks (Hungary)

Maspex Olympos Kft in Soft Drinks (Hungary)

Maspex Olympos plans to strengthen its position in all the non-alcoholic drinks categories where it is present, by expanding its product portfolio though continuous innovation with products that appea...

February 2017

$150.00


Spirit Market in Hungary to 2021 - Market Size, Development,

Spirit Market in Hungary to 2021 - Market Size, Development, and Forecasts

The report Spirit Market in Hungary to 2021 - Market Size, Development, and Forecasts offers the most up-to-date industry data on the actual market situation, and future outlook for spirits in Hungary...

February 2017

$523.70


Juice Market in Hungary to 2021 - Market Size, Development,

Juice Market in Hungary to 2021 - Market Size, Development, and Forecasts

The report Juice Market in Hungary to 2021 - Market Size, Development, and Forecasts offers the most up-to-date industry data on the actual market situation, and future outlook for juice in Hungary....

February 2017

$523.70


Coffee in Hungary

Coffee in Hungary

The positive performance in volume and value sales in 2016 was boosted by the growing popularity of high-quality coffees and the rising penetration of convenience products, such as coffee pods. Althou...

January 2017

$990.00


Other Hot Drinks in Hungary

Other Hot Drinks in Hungary

Although other hot drinks is a mature category, positive retail volume and current value sales were recorded in 2016. The demand for other hot drinks, especially chocolate-based flavoured powder drink...

January 2017

$990.00


Tea in Hungary

Tea in Hungary

Tea remains a highly seasonal beverage in Hungary. This is reflected by the slowdown in retail volume sales growth, as recent winters have been mild, which restrained consumption. Although fruit/herba...

January 2017

$990.00


RTD Coffee in Hungary

RTD Coffee in Hungary

As coffee consumption is very popular in Hungary and consumers increasingly demand convenience, RTD coffee performs well and enjoyed good growth in 2016 as a category containing indulgence products fo...

February 2017

$990.00


RTD Tea in Hungary

RTD Tea in Hungary

RTD tea has continued to project an image showing that ice tea cannot only be consumed in summer but is a healthy freshener that can pamper consumers at any time. Thanks to the interesting exotic flav...

February 2017

$990.00


Bottled Water in Hungary

Bottled Water in Hungary

Bottled water continued to be a strong category within soft drinks in 2016, thanks to the growing popularity of good- and high-quality mineral water in both carbonated and still versions. As Hungary h...

February 2017

$990.00


Carbonates in Hungary

Carbonates in Hungary

Although carbonates saw slower growth rates both in volume and value terms in 2016 compared to the previous years, caused by the less hot summer, growing consumer health awareness positively affected ...

February 2017

$990.00


Concentrates in Hungary

Concentrates in Hungary

Although concentrates is a small category in soft drinks it started to become popular again in the review period. The most demanded variants of concentrates are liquid concentrates. Whilst previously ...

February 2017

$990.00


Energy Drinks in Hungary

Energy Drinks in Hungary

Energy drinks remains one of the most dynamically growing categories of soft drinks, where volume and value sales increased quickly in recent years. Thanks to the widening range of brands and new prod...

February 2017

$990.00


Juice in Hungary

Juice in Hungary

Juice continued to record the highest value sales growth rate in soft drinks in 2016, thanks to the growing health awareness of consumers who have found an increasingly wider range of juices and new f...

February 2017

$990.00


Wine in Hungary

Wine in Hungary

Volume sales of wine are strongly related to the purchasing power of the middle- and lower-income segments. As purchasing power increased in 2016, sales of wine continued to recover. Wine culture is a...

June 2017

$990.00


Beer in Hungary

Beer in Hungary

Despite positive economic trends and consumers’ improving purchasing power, beer saw a slowdown in its recovery and only posted slow growth in total volume terms in 2016. Whilst the European Football ...

June 2017

$990.00


Cider/Perry in Hungary

Cider/Perry in Hungary

In 2016 cider/perry continued to post dynamic growth within alcoholic drinks, but expansion started to slow down off-trade, as the category was becoming more saturated, However, with the launch of cid...

June 2017

$990.00


Rtds/High-Strength Premixes in Hungary

Rtds/High-Strength Premixes in Hungary

Thanks to the growing popularity of the largest category, spirit-based RTDs, as well as high-strength premixes amongst young adults as a party drink, RTDs/high-strength premixes achieved continued gro...

June 2017

$990.00


Spirits in Hungary

Spirits in Hungary

Sales of spirits continued to suffer from the steep increases in unit prices at the beginning of 2015, due to the introduction of a strength-based health tax. Whilst there were no new taxes introduced...

June 2017

$990.00


Sports Drinks in Hungary

Sports Drinks in Hungary

Although health awareness is growing in Hungary, demand for sports drinks is quite limited as mainly athletes and body builders use sports drinks, and many prefer powdered formats to save on costs. As...

February 2017

$990.00


Better For You Beverages in Hungary

Better For You Beverages in Hungary

Key BFY beverage players and products are the same as those in non-HW soft drinks and hot drinks. Key aspects in purchasing are health awareness and price sensitivity. As customers welcome BFY variant...

May 2017

$990.00


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