Guinness Anchor Bhd in Alcoholic Drinks (Malaysia)
Guinness Anchor Bhd aims to maintain its leadership of beer in Malaysia by constantly ensuring the product’s quality by meeting or even exceeding the demand from consumers, enhancing its distribution network while organising different marketing promotional activities to draw greater attention from consumers.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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- Get a detailed picture of the Alcoholic Drinks market;
- Pinpoint growth sectors and identify factors driving change;
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- Use five-year forecasts to assess how the market is predicted to develop.
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Table of contentsStrategic Direction
Summary 1 Guinness AnchorBhd: Key Facts
Summary 2 Guinness AnchorBhd: Operational Indicators
Summary 3 Guinness AnchorBhd: Competitive Position 2012
Related research categories
By company: Guinness
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